A Quote by David Ogilvy
Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if they stopped.
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I know of a brewer who sells more of his beer to the people who never see his advertising than to the people who see it every week. Bad advertising can unsell a product.
I'm a product of the different - whether it be institutional racialism, whether it might be growing up in a low-income area, whether it might be, you know, coming from my mother, my father. I'm a totally different person from my mother and father, but once again I'm from them. We all have our different souls, but I'm from them.
To a certain extent in Hollywood you're a product, and your product is whatever sells the most, and whatever sells the most is whatever the public likes to see you do - if anything.
Art work is inconclusive. It opens your mind up. At least, that's what I hope it does. And advertising, using exactly the same photograph, closes things down. It makes it conclusive. It sells a product, and that is its primary function.
And I vaguely remember her smiling at me from the door way the glittering ambiguity of a girls smile, which seems to promise an answer to the question, but never gives it. The question, the one we’ve all been asking since girls stopped being gross, the question that is to simple to be uncomplicated: Does she like me or does she LIKE me?
Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. It's totally dishonest.
Do I believe in God? Can't answer, I'm afraid. I'm not being flippant, but I don't understand the question. What is it that I am supposed to believe or not believe in? Are you asking whether I believe there is something not in the universe (or the universes, if there are (maybe infinitely) many of them), and that somehow stands above them? I've never heard of any reason for believing that.
Sometimes, the advertising is better than the product. Nothing kills a bad product faster than good advertising. Everyone tries the thing and never buys it again.
We had a level of tariffs of about five per cent. Now a lot of those will go, most of them will go over time, some of them immediately. Now that means that electronic goods and other things, white goods, coming into Australia, will be cheaper for our community. It also means in many cases that the inputs used by our high-end manufacturers to make a final product are also coming in cheaper than they otherwise would - so it makes those manufacturers more competitive.
Quality in a product or service is not what the supplier puts in. It is what the customer gets out and is willing to pay for. A product is not quality because it is hard to make and costs a lot of money, as manufacturers typically believe. This is incompetence. Customers pay only for what is of use to them and gives them value. Nothing else constitutes quality.
Nirvana's success drew attention to a marketing demographic previously ignored by the mainstream, and inadvertently started a gold rush with advertising executives, product manufacturers, merchandise distributors, fashion coordinators, and rock imitators, the latter of whom have yet to equal the sincerity, power, and wit of Nirvana.
I've written so many verses and keep on writing so many more that I became afraid that if I didn't write them into one big book, I might forget some of them.
In this point of the case the question is distinctly presented whether the people of the United States are to govern through representatives chosen by their unbiased suffrages or whether the money and power of a great corporation are to be secretly exerted to influence their judgment and control their decisions.
The question should not be whether or not police are allowed to confront suspects; it should be about how we train them. The question should not be whether we have police; it should be how we use them. The question should not be whether judges should have the ability to protect New Yorkers from violent offenders; it should be how we let them.
We run all kinds of ads, as long as they are clearly marked as advertising when there's ever a question. I think advertising is advertising. If it's 100 percent clear what it is, then, with certain exceptions, I can live with that.
There are a lot of things a person with two hands couldn't steal," Eddis said. "So?" "If it's impossible to steal them with two hands, it's no more impossible to steal them with one. Steal peace, Eugenides. Steal me some time.
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