A Quote by Donald A. Norman

Technology usually provides a series of tradeoffs. Each asset is offset by a deficit...A major problem occurs when those who suffer from technology's defecits and those who benefit are not the same people.
The technology that lets many people use the same radio channel at the same time is called smart antenna technology or adaptive array technology or interference mitigation. This technology uses computer processors to take the signals from multiple antennas at each location and sorts the various signals out so they don't interfere with each other.
Whether it be cereal technology or candy technology or snack technology, puff snacks, I'm always curious to know how those things are made and how we can take that technology, those ingredients, and apply it to a stand-alone restaurant.
A feeling I got from working at Google was that technology could solve any problem. Yes, it's fantastic, but what I realized later was there's technology, and there's people. Google had its list ordered: Technology. People. And I think the right order is: People. Technology.
What I’m trying to show is that the main event today is not seen by those of us that are living it… So it’s not the effect of [technology], it is that everything exists with-in [its milieu]. It's not that we use technology, we live technology. Technology has become as ubiquitous as the air we breathe, so we are no longer conscious of its presence.
In terms of what I wanted to do before I got into politics, I was a businessman. I ran a company that makes and sells infrared night vision military technology and solar technology, so I wanted to grow that company and pursue groundbreaking technology in each of those areas.
We're in partnership with technology, influencing each other in a dance. My loyalties are to our making and shaping technology to conform to our human values; and to confronting the hard job of figuring out what those values are, and how are we're going to get technology to do that.
I always believe that people can learn a broader skill set. You need good technology and solving a big problem. I always think that, at it's core, it's solving a problem; you're not building technology for the sake of technology.
Culture and technology exist in a dynamic reciprocal relationship. Culture comprehends technology through the means of narratives or myths, and those narratives influence the future shape and purposes of technology. The culture-technology circuit is at the heart of cultural evolution.
I think anything can be forced to converge. The problem is that products are about tradeoffs, and you begin to make tradeoffs to the point where what you have left at the end of the day doesn't please anyone. You can converge a toaster and a refrigerator, but those things are probably not going to be pleasing to the user.
Technology for me is discover, learn, evolve and implement. It combines 3Ss- speed, simplicity and service. Technology is fast, technology is simple and technology is a brilliant way to serve people. It is also a great teacher. The more we learn about technology and the more we learn through technology, the better it is.
So many people for so many years have promoted technology as the answer to everything. The economy wasn't growing: technology. Poor people: technology. Illness: technology. As if, somehow, technology in and of itself would be a solution. Yet machine values are not always human values.
I am personally a big believer that technology is the biggest driver of human development, and if you can use technology to benefit people, then that's the best business you can have.
There is no doubt that the Fed's large-scale asset purchases have caused major increases in a number of asset prices in the economy. This is especially true of mortgage backed securities and corporate bonds, and quite possibly of equities as well. For those people and institutions holding those things, the run up in prices has been a wealth bonanza.
People always think of technology as something having silicon in it. But a pencil is technology. Any language is technology. Technology is a tool we use to accomplish a particular task and when one talks about appropriate technology in developing countries, appropriate may mean anything from fire to solar electricity.
Digital Asset has a revolutionary technology platform that eliminates the counterparty risk and lack of transparency that has hindered mainstream adoption of cryptographic technology.
Those who are experts in the fields of surveillance, privacy, and technology say that there need to be two tracks: a policy track and a technology track. The technology track is encryption. It works and if you want privacy, then you should use it.
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