A Quote by Douglas Brunt
If there is going to be any meaningful sales, it's going to be through word of mouth and people recommending it to their book club and then a thousand more book clubs do it, and then you get into real sales numbers.
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I wanted my book to make people cry, but I feel like I'm the only person who my book is going to make cry, if they show me the sales numbers.
Reading a book, for me at least, is like traveling in someone else's world. If it's a good book, then you feel comfortable and yet anxious to see what's going to happen to you there, what'll be around the next corner. But if it's a lousy book, then it's like going through Secaucus, New Jersey -- it smells and you wish you weren't there, but since you've started the trip, you roll up the windows and breathe through your mouth until you're done.
Leaving a book is hard - 'Secret Six' was a book that people cared about. Even years later, the digital sales are great; the trades and single issues are expensive and highly sought after. It was meaningful to a lot of readers, which is endlessly gratifying.
Let's say I was like, "I'm going to write a book this year," which I'm not. Let's just say that was it. Then it would be for the joy of writing it. It wouldn't be like, "And it's going to be No. 1 and I'm going to get rich and go on a book tour and own a library." I don't know the difference between doing what I normally do and making a resolution. And if it doesn't happen, then I'm going to be miserable.
The way I write is this: I write about a thousand words a day, a little bit more. The next morning, I read those thousand words and cursorily edit that. Then I write the next thousand. I do that all the way to the end of the book and then I reread the book quite a few times, editing as go through.
I ask people what they do in sales, how much money they made last year, what their cost of sales is, and they don't even know. If you don't know your numbers, you're going out of business. I don't care how good your product is.
Some years down the pike, we're going to get the real solution, which is going to be a combination of death panels and sales taxes. It's going to be that we're actually going to take Medicare under control, and we're going to have to get some additional revenue, probably from a VAT. But it's not going to happen now.
Say you're an American novelist, published by the largest publishing house in the world. Their goal is to make as much money from you as possible, to have as many people read your book in as many formats as possible. How can you hope to speak intimately to the numbers of people that represent the book sales required?
I believe passionately in preemptive pessimism, especially before a book comes out. I expect the worst both from reviewers and sales, and then, with any luck, I may be proved wrong.
It used to be that you made an album and then you went on the road to promote that album, hoping for good record sales. Well, good record sales basically don't exist any more, and the emphasis has been more on the live show.
If you're looking for a book that will spike in sales and then go away and then spike again when it comes out in paperback, your normal model, I definitely won't give you that.
My book sales make 'real writers' possible.
Even though the popularity and the fanbase is much much greater, and more people have heard about me through things like the Grammys and the Ivors and touring and word of mouth, it doesn't reflect in the sales of the record and doesn't go into my pocket.
What I do usually is read the book first, for pleasure, to see if my brain starts connecting with it, as a movie. And then, if I say yes, I read it again, only this time I take a pen and, inside the book, I say, "Okay, this is a scene. I don't need this. I'm going to try this. I'm not going to take this." And then, I use that book like a bible and each chapter heading, I write a menu of what's in that chapter, in case I ever need to reference it. And then, I start to outline and write it. I get in there and it starts to evolve, based on having re-read it again.
Salespeople are the most vital people in any business. Without sales, the biggest and most sophisticated companies shut down. Sales are the spark plug in the engine of free enterprise. There is a direct relationship between the success of the sales community and the success of the entire country.
There is that lovely feeling of one reader telling another, 'You must read this.' I've always wanted to write a book like that, with the sense that you are contributing to the discourse in middle America, a discourse that begins at a book club in a living room, but then spreads. That is meaningful to me.
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