A Quote by E. Joseph Cossman

Many past products advertised in old publications can be profitably promoted all over again. Sometimes, just by giving them a new twist or modern application, you'll hit a real winner.
You see it in the many bouncing clothes that are not just pleats. To make them, two or three people twist them - twist, twist, twist the pleats, sometimes three or four persons twist together and put it all in the machine to cook it.
I was born again. It happens to Episcopalians. Sometimes it doesn't hit you till you're 47 years old. It changed my whole life for the better... I spent a lot of time giving Christian witness all over the country to church groups and stuff.
Why should someone have to retrain themselves to use a new application that does the same basic thing as the old application, just because something as trivial as the operating system changed out from under them?
Over and over again mediocrity is promoted because real worth isn't to be found.
I just know of so many musicians who burn out because they go on tour and they have to play their one-hit song over and over and over and over again. And they are not moved by their own song. And then when you go and see them perform there's something off.
New needs need new techniques. And the modern artists have found new ways and new means of making their statements... the modern painter cannot express this age, the airplane, the atom bomb, the radio, in the old forms of the Renaissance or of any other past culture.
Don´t be unnecessarily burdened by the past. Go on closing the chapters that you have read; there is no need to go back again and again. And never judge anything of the past from the new perspective that is arriving, because the new is new, incomparably new and the old was right in its own context, and the new is right in its own context.
Why are so many of us enspelled by myths and folk stories in this modern age? Why do we continue to tell the same old tales, over and over again? I think it's because these stories are not just fantasy. They're about real life. We've all encountered wicked wolves, found fairy godmothers, and faced trial by fire. We've all set off into unknown woods at one point in life or another. We've all had to learn to tell friend from foe and to be kind to crones by the side of the road. . . .
All you umpires, back to the bleachers. Referees, hit the showers. It's my game. I pitch, I hit, I catch. I run the bases. At sunset, I've won or lost. At sunrise, I'm out again, giving it the old try.
We are all but recent leaves on the same old tree of life and if this life has adapted itself to new functions and conditions, it uses the same old basic principles over and over again. There is no real difference between the grass and the man who mows it.
Painting should educate and enrich. Modern painting merely offers a split-second emotion: You see it, you have an instant reaction and move on. Instead, real painting can be looked at over and over again and each time it has something new.
I don't want to play old music. To me, it is fighting battles that are already over and calling yourself a warrior. For me, I see no courage or adventure in doing the old thing over again. If others want to, that's for them. For myself, I have to move on. Life is too short to live in the past. There is a lot to be done.
All the new data, applications, and e-commerce that are created have to be managed and protected. Additionally, when there is a new application, the old application is still there, and has to be protected.
Sometimes an old idea gets relegated to the back of the line in the mad delight of a new idea, one you've never had before, and that you write fast in the thrill of the new. No rules. Just stories, and you tell as many of them as you can.
I find that all over the world, not only is there an acceleration of just about everything, but that many of the old patterns are deconstructing. New ones are arising. It's tremendously exciting, challenging, and also sometimes, well, scary.
Sometimes in the past when I was going to perform a piece again I would listen to old recordings and try to reproduce the material. This time I realized that carrying around old information, trying to get everything in, and still be in the moment just doesn't work.
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