A Quote by Edward Bernays

If you can influence the leaders, either with or without their conscious cooperation, you automatically influence the group which they sway. But men do not need to be actually gathered together in a public meeting or in a street riot, to be subject to the influences of mass psychology. Because man is by nature gregarious he feels himself to be member of a herd, even when he is alone in his room with the curtains drawn.
If you can influence the leaders, either with or without their conscious cooperation, you automatically influence the group which they sway.
I believe that the unity of man as opposed to other living things derives from the fact that man is the conscious life of himself. Man is conscious of himself, of his future, which is death, of his smallness, of his impotence; he is aware of others as others; man is in nature, subject to its laws even if he transcends it with his thought.
There is a schizophrenic nature in modern politics. A leader is expected to have a religious faith but he is not supposed to let it influence him in his duties. Somehow, the truths that determine everything else about his existence are not allowed to influence how he conducts himself in public life. Not only that, his principles are usually considered so personal that the public is not even allowed to know for certain what they are. This passes for noble statecraft in our time. It was once thought cowardice.
Ownership by delegation is a contradiction in terms. When men say, for instance (by a false metaphor), that each member of the public should feel himself an owner of public property-such as a Town Park-and should therefore respect it as his own, they are saying something which all our experience proves to be completely false. No man feels of public property that it is his own; no man will treat it with the care of the affection of a thing which is his own.
Man may become the master of himself, and of his environment, because he has the POWER TO INFLUENCE HIS OWN SUBCONSCIOUS MIND, and through it, gain the cooperation of Infinite Intelligence.
The phrase 'nature and nurture' is a convenient jingle of words, for it separates under two distinct heads the innumerable elements of which personality is composed. Nature is all that a man brings with himself into the world; nurture is every influence without that affects him after his birth.
My version of relativism is pluralistic and attributes functions to morality that in combination with human nature place limits on what could count as a true morality. Unlike many other relativists, I do not hold that people are subject to a morality because they all belong to a certain group. That is, I don't hold that being a member of a group makes one's subject to some set of generally accepted norms. What is true is that others around us teach us morality and moral language, so they inevitably influence us.
Young men need a positive influence, especially when they don't have a strong male figure in their lives. They can be influenced by a great, godly man in the church, which gives men a great mission in the church to influence these kids.
The influence over government must be shared among all the people. If every individual which composes their mass participates of the ultimate authority, the government will be safe, because the corrupting of the whole mass will exceed any private resources of wealth, and public ones cannot be provided but by levies on the people. In this case every man would have to pay his own price.
I'm trying to get at this. That is, a man may know that he belongs to, say, a group - this group or that group - but he feels himself lost within that group, trapped within his own deficiencies and without personal purpose.
The Germans gathered together ethnic divisions from all over Europe in which men of the same linguistic and cultural background could serve together. The Georgian SS division conducted itself with distinction in normal military action, but a good many people seem to think that anybody who was ever a member of the SS was automatically a war criminal.
When marketers influence habits, they influence peoples' self-identity. And so when a group or company does something that doesn't correspond to our core values, it feels like a betrayal.
It is to law alone that men owe justice and liberty. It is this salutary organ, of the will of all which establishes in civil rights the natural equality between men. It is this celestial voice which dictates to each citizen the precepts of public reason, and teaches him to act according to the rules of his own judgment and not to behave inconsistently with himself. It is with this voice alone that political leaders should speak when. they command.
The feeling of patriotism - It is an immoral feeling because, instead of confessing himself a son of God . . . or even a free man guided by his own reason, each man under the influence of patriotism confesses himself the son of his fatherland and the slave of his government, and commits actions contrary to his reason and conscience.
No one can flatter himself that he is immune to the spirit of his own epoch, or even that he possesses a full understanding of it. Irrespective of our conscious convictions, each one of us, without exception, being a particle of the general mass, is somewhere attached to, colored by, or even undermined by the spirit which goes through the mass. Freedom stretches only as far as the limits of our consciousness.
No one is making extraordinary things alone. They might be alone in their bedroom while they're recording or writing, but they didn't actually conjure that thing out of nothing - without influence - without assistance - without anything.
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