A Quote by Elaine Welteroth

The evolution at 'Teen Vogue' is not a result of dinosaurs in a board room coming up with a strategy to reach the kids. — © Elaine Welteroth
The evolution at 'Teen Vogue' is not a result of dinosaurs in a board room coming up with a strategy to reach the kids.
When 'Teen Vogue' started out, 'Teen Vogue' was an aspirational fashion magazine for fashion lovers. You know, it was the little sister to 'Vogue.' And over the years, we've realized that our mission was really to become more focused on making this an inclusive community that speaks to every kind of young person.
Trump gets too much credit for 'Teen Vogue''s evolution.
I like having young assistants in my office; they have energy, and I spend time with them to make sure they understand what we're doing. By investing in them, I'm investing in the magazine. All over 'Vogue,' 'Teen Vogue,' and 'Men's Vogue,' there are people who have been through not only my office but also many other offices at 'Vogue.'
Dinosaurs are the jumper cables to the human mind. Kids can't curb their enthusiasm when they're in a hall of dinosaurs and mammoths and mammoth hunters and trilobites and giant fish that could chomp up a shark. These natural objects in motion and context make kids want to read; you can't stop them from reading and thinking.
This week, Georgia's board of education approved a plan that allows teachers to keep using the word Evolution when teaching biology. Though, as a compromise, dinosaurs are now called Jesus Horses.
The great thing about interning at 'Teen Vogue' is that there is so much room for growth; interns here do incredible things if they work hard enough and think outside the box.
Within two months I made the grand slam: covers of 'American Vogue', 'Italian Vogue', 'British Vogue', and 'French Vogue'.
It’s very simple why kids are crazy about dinosaurs — dinosaurs are nature’s Special Effects. They are the only real dragons. Kids love dragons. It’s not just being weirdly shaped and being able to eat Buicks. It’s that they are real.
Can you imagine what five or 10 dollars was like in 1925? In those days, you could get room and board for $1.50 a week. Room and board!
Do you light up when your kids are coming in the room or do you become the instant critic?
This is the rollcall of evolution happening in the space of a few generations, the greatest loss of living things that make up our biodiversity since the disappearance of the dinosaurs.
The role of the board is advice and consent. If the CEO does not lay out a clear strategy and tries to get the board to set one, it will usually end in disaster.
It's only shocking to the uninitiated that 'Teen Vogue' would have the audacity to be political and style-focused.
Scientists are complaining that the new dinosaur movie shows dinosaurs with lemurs, who didn't evolve for another million years. They're afraid the movie will give kids a mistaken impression. What about the fact that the dinosaurs are singing and dancing?
Give serious thought to why your company should care about your strategy. Specifically, find problems that the board wants to be solved. What are senior managers scared of? Part of becoming a credible strategic thinker is learning effective approaches to selling ideas for your situation. You’ll know that you’re getting better at selling (or pitching) strategy when managers start coming to you when there is strategic thinking to be done.
'Teen Vogue' fortunately has proved you can have smart, political, and fashionable content delivered in one place, and you don't have to choose.
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