A Quote by Elizabeth Berg

If I'm on the road for Random House, I'm presenting a book with the hope people will buy it. — © Elizabeth Berg
If I'm on the road for Random House, I'm presenting a book with the hope people will buy it.
In a sense, the artwork is the most important thing in getting somebody to buy a book. The person probably won't buy a book if he doesn't like the artwork. Once you buy it for the artwork, you hope that the story will also be good.
Liberals pretend to believe that when two random hoodlums kill a gay man in Oklahoma, it's evidence of a national trend, but when a million people buy a book, it proves absolutely nothing about the book-buying public.
I opened a book and in I strode. Now nobody can find me. I've left my chair, my house, my road, My town and my world behind me. I'm wearing the cloak, I've slipped on the ring, I've swallowed the magic potion. I've fought with a dragon, dined with a king And dived in a bottomless ocean. I opened a book and made some friends. I shared their tears and laughter And followed their road with its bumps and bends To the happily ever after. I finished my book and out I came. The cloak can no longer hide me. My chair and my house are just the same, But I have a book inside me.
I began writing books after speaking for several years and I realize that when you have a written book people think that you're smarter than you really are if I can joke. But it's interesting. People will buy your book and hire you without reading the book just because you have a book and you have a book on a subject that they think is of interest to themselves or e to their company.
I'm in the middle of a 25-city book tour, and I like watching what people buy in bookstores. I see people buy books that I strongly suspect they will never read, and as an author, I must tell you, I don't mind this one bit. We buy books aspirationally.
The point is, there's this new sense of skepticism and questioning toward tech, even if it is pretty inchoate. What I hope the book helps to do is help people clarify what is amiss, by presenting a critique that is grounded in economics.
It was not until I began to write a book called 'Light Years' that an editor really stepped in. The editor was Joe Fox at Random House, and he wound up editing a subsequent book.
It is our hope that when people read "March" - Book One, Book Two, and Book Three - that they will understand that another generation of people, especially young people, were deeply inspired by the work of Rosa Parks, Martin Luther King Jr. and many others.
Hope is a good thing, maybe the best of things. Hope is one of those things that you can't buy, but that will be freely given to you if you ask. Hope is the one thing people cannot live without. Hope is a thing of beauty.
Hope is like a road in the country; there was never a road, but when many people walk on it, the road comes into existence.
I sell my first book to Random House, a memoir of my years as a war photographer, for twice my NBC salary.
I want to say something in a tough-love kind of way about crop insurance. Let's face it: You don't buy insurance on your house hoping it will burn down. Neither do we want to buy crop insurance and hope our crop fails so we can file.
You buy a car or any other thing when you see someone else having it. So people will only buy a thing when they see a system in somebody's house and that takes time. The corporate people have taken the poor people for a ride. So that needs to break and the trust needs to be created that this system will actually work.
If you take all the marketing books in the world and distill them, the key to marketing is hope. People buy hope, the hope that you will help them solve a problem or achieve a goal.
Say you're an American novelist, published by the largest publishing house in the world. Their goal is to make as much money from you as possible, to have as many people read your book in as many formats as possible. How can you hope to speak intimately to the numbers of people that represent the book sales required?
You cannot pretend to read a book. Your eyes will give you away. So will your breathing. A person entranced by a book simply forgets to breathe. The house can catch alight and a reader deep in a book will not look up until the wallpaper is in flames.
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