Pete Rozelle used television to get the game to the American public by creating the Super Bowl and making it the biggest sporting event in the world.
You play this game, that's what you play this game for. You play the game to go to the Super Bowl and that's the only reason why we play to win and make it to the Super Bowl. So anything short of that would not be acceptable and I think my teammates know that as well.
Somebody will say, 'Oh, if you go 19-0 you win the Super Bowl.' And I'm like, 'Yeah it does, but let's take it one game at a time. Let's first get to the next game.'
I'm playing this game because I'm blessed and want to help this team win the Super Bowl, ... At the same time, I want to be considered the best safety that has ever played the game.
If you're an athlete, you might work your entire life, and you win the Super Bowl once, if you're lucky. And I feel like in the arts and entertainment we win the Super Bowl all the time.
The Super Bowl is the biggest event in America, the biggest event in television. The preparation and all of the behind-the-scenes detail is immense. The Final Four is just a fraction behind that in terms of the preparation.
I am pretty proud to be the Super Bowl correspondent for Inside Edition. It is the most coveted assignment, and the most watched event in our country - every year. The pomp and circumstance during Super Bowl week leading up to the game is just incredible.
Far and away, the question I'm asked most often is, 'What's your favorite sporting event to call?' I can't say I've ever answered the question well, simply because the three biggest events I broadcast for CBS Sports - the Super Bowl, the NCAA Men's Final Four and the Masters - each are incomparable.
No other sporting event can compare with a good Series. The Super Bowl is a three-hour interruption in a week of drink and Rotarian parties.
Every year is Super Bowl or bust, really. If you ain't shooting for the Super Bowl... I mean, I guess if you're the Browns, you're shooting for a win. Or a few wins, at least. But everybody else, you gotta be shooting for the Super Bowl.
I was fortunate enough to win a Super Bowl before retiring, and in fact I retired immediately after winning the Super Bowl. I went out on top, and intend to come out of the Guinness Pro Challenge on top, too.
How many times have you had a crappy Super Bowl, but everybody goes to the Super Bowl because it's an event.
Sometimes you can be one of the best, but you don't accept that if you don't get the ring or win the Super Bowl. There's a lot of good teams between the Super Bowl winner and other teams. Once the Super Bowl is over, we lump everyone into the other 31, and that's not fair.
I want to go to the Super Bowl and win the Super Bowl.
No matter the event, a Super Bowl, an NFL game, a rank-and-file golf tournament, there is a demand when you are live and exposed to try to get it right and do justice to the event. That's the way I have always approached it.
It's OK, but I'm trying to win the Super Bowl and take it one game at a time. I'm not worried about MVP, you know? If it comes, it comes.