A Quote by Eric Ries

If you don't know who your customer is, you don't know what quality is. — © Eric Ries
If you don't know who your customer is, you don't know what quality is.
If we do not know who the customer is, we do not know what quality is.
Quality that significantly exceeds the customer's expectations doesn't seem to pay off. This 'delight the customer' stuff isn't rewarding. One has to be careful about delighting customers too often, because it sort of reshapes customer expectations.
I know you are reporters and I know this is your job, but, you know, take your note pads, take your pencils down, take your grunt-o-meters down, the fashion police, put everything away and just watch the match, you know, from just the fans' perspective. I seriously think that the quality of the match today was great.
Parents who neglect their children, who don't know where they are, who don't know what they're doing, who don't know who they're hanging out with, you're gonna find yourselves spending some quality time with your kids, in jail, together.
The outside-in discipline requires that you have an explicit customer-based reason for everything you do in the marketplace. Managers need to create what I call "customer pictures," verbal descriptions of customers that highlight the key customer characteristics and make those customers come alive. Although managers never know as much about customers as they want and need to know, the outside-in discipline requires that they construct customer pictures anyway, basing the pictures on whatever hard data they have plus hypotheses and intuition.
Can one alter one´s chief feature?" asked someone else. First it is necessary to know it. If you know it, much will depend on the quality of your knowing. If you know it well, then it is possible to change it.
Meditation is a journey to know yourself. Knowing yourself has many layers. Start knowing your bodily discomforts. Know your success, know your failures. Know your fears. Know your irritations. Know your pleasures, joy and happiness. Know your mental wounds. Go deeper and examine every feeling you have.
The most common way customer financing is done is you sell the customer on the product before you've built it or before you've finished it. The customer puts up the money to build the product or finish the product and becomes your first customer. Usually the customer simply wants the product and nothing more.
When you can show concern about what matters to your customer, that's Business to Customer Loyalty, and you can bet on it, you've just acquired a customer for life.
Based on the timely and helpful responses to my support issues, I feel that I made the right decision to become a customer earlier this year. LuxSci is definitely a quality, customer-oriented business.
You know the old adage that the customer's always right? Well, I kind of think that the opposite is true. The customer is rarely right.
What people in business think they know about the customer and market is likely to be more wrong than right...the customer rarely buys what the business thinks it sells him.
You have to know human behaviour … And the quality of your writing is absolutely capped at your understanding of human behaviour. You’ll never write above what you know about people.
As soon as I go to Wall Street, my customer - all of a sudden, I'm working for people that don't know me. They don't know how much I love what I do.
Kids don't know the language of figure skating. If you ask them to do a compulsory figure, they don't know how to, and that's so important for the edge quality. I think that's why the older skaters are still as popular as they are - because they have that quality that people are missing in this generation.
A true entrepreneurial enterprise begins with a big idea - a unique way to solve a customer's problem. Your customer, after all, is the only justification for creating a company in the first place. Without a big, transformational idea, you can't produce a great result for your customer.
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