A Quote by Erik Qualman

Pushing a company agenda on social media is like throwing water balloons at a porcupine. — © Erik Qualman
Pushing a company agenda on social media is like throwing water balloons at a porcupine.
Throwing water balloons wakes you up!
One time, when I was about eight, these guys started throwing water balloons at me. That really did ruin my summer.
My social media world is detached from my friendship world. I'll have friends in real life that I don't follow on social media, because I don't really look at social media as the way of connecting to friends. For me, social media is like a business tool.
You must fight social media fire with social media water.
I'd like to think my company HootSuite is anything but a stodgy old-boys' club. As a social media company, our employees are by and large young, progressive and open-minded.
I just had somebody tell me, "You know, Rush, why the Republicans are so mad at you is because you're not carrying their water anymore. You know, they jealous. They look over at the Drive-By Media and they see the Drive-By Media totally fronting and carrying the water for the Democrats, and they think you used to be on their side. But now you don't carry their water anymore, and that's why they're throwing down on you," and I guess that makes sense. I hadn't considered that as a possibility.
When I graduated from college, I got a 9-to-5 traditional job doing social media for a company, and I'd spend all day long fighting with the system of getting things approved and the fact that social media has such a quick turnaround. Things had to be very reactive and instant.
Technology and the pace of change in media is pushing us into an uncomfortable area The media have perhaps become more cavalier towards pushing confidential information.
Social media has dramatically changed the playing field in terms of crisis communications - and any company that does not effectively use social media to take the pulse of its constituents on a constant basis, and know how to communicate with them in a crisis, is breaching its fiduciary responsibilities to its stakeholders.
Small businesses forget how to be social. Everyone tries to do social media when they should just try being social. To be successful with social media, you have to treat each individual person just like you would in real life by establishing a genuine connection with them.
Bridging the virtual world with the physical word is really when social media channels come to life and the magic happens. Because whoever coined the term 'social media' didn't do us any favors. It's not really media. It's more like the telephone, less like the TV.
Social media is alluring, tempting, frustrating, etc. We mistake our interactions in social media as community, but is community possible when you don't even know what someone looks like or what his or her voice sounds like? I've enjoyed connecting with a lot of poets through social media, but do I truly know them if I haven't even met them yet?
It was a very, very strange experience to go through on social media. Before that, my social media life had been very tame. I had only just dipped my toes in the world of Twitter and was throwing out a tweet, here and there, of very boring and normal stuff. All of a sudden, Pornstache just turned my world upside down.
We have witnessed a stunning reversal of power between mainstream and social media: The ability to go direct to end users of information through social channels radically disrupted the mainstream news agenda.
I come from a traditional media generation, you know? I'm like the last generation of that. And so the whole world has changed, ultimately. Coming into social media, Twitter, Facebook - I mean, the first social media I ever had was Tumblr.
Well, there's the water company. I mean, we sell water. And we have water, and it's a very successful, you know, it's a private little water company, and I supply the water for all my places, and it's good. But it's very good.
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