A Quote by Frances Allen
You've got to be very insightful about your brand, who you are, and what you mean to people. You've got to be able to inspire the whole organization behind that vision, so that every touch point the consumer experiences with the brand is reflective of that same brand promise.
Related Quotes
Whatever you and your team decide your new brand will stand for, deliver on that promise. That's the only way you'll ever control your brand. And beware: brands always mean something. If you don't define what the brand means, your competitors will.
A great brand is a promise, a compact with a customer about quality, reliability, innovation, and even community. And while the concept of brand is intangible, brand equity is far from it.
Just build your brand from day one, man. Your brand is your name, basically. A lot of people don't know that they need to build their brand, your brand is what keeps you moving.
The challenge at this point is helping a brand understand they're not just commissioning a viral video but tapping into an existing fan base and an audience that's very loyal... It's two brands working together: the Rhett and Link brand and their brand.
Google is a consumer brand and people need to be comfortable. If we were just an advertising brand we wouldn't have the same concerns. We've always tried to promote transparency and choice among our users.
What makes the BJP or its government of Modi a brand for the elections - it is some content that makes the brand. Hollowness cannot create a brand, chest-thumping can't create a brand. Ultimately, the quality of the product creates a brand.
What's your brand? If you can't answer that question about your own brand in two or three words, your brand's in trouble.
Your brand is your name, basically. A lot of people don't know that they need to build their brand; your brand is what keeps you moving.
Yeah, every artist I think should look at themselves as a brand because the more appealing your brand is, the more money you can make off your brand.
If you're into the brand and the heritage of the brand, you can always remember where you got your first Fred Perry Shirt, and for me I was nine years old
Yahoo is a consumer brand. It is a consumer brand that allows people to get what they want from the Internet in a way that only Yahoo can deliver it.
You've got Marvel films, sequels, franchise movies, so much noise out there. You're trying to brand your entertainment. The musical is its own brand.
You look at guys on the court, man. You got this guy with this brand of shoe, and this guy with this brand - they're just wearing the shoe. But it's a whole different feeling when you got a shoe on, and it's yours.
The message behind every brand that's plus size is about making a woman feel confident in any shape or size. Now straight size, it's all about the signature brand and how to look good in that one brand, and not necessarily how to look good for yourself.
A good ad is one simple idea, with humanity in it, that connects with consumers, that represents the value system of a company and then can connect it with the consumer. We always say a brand is set of shared values. So if you can simply demonstrate your value system as a brand, so that a consumer could say, "Ah, our values line up. I vote for you, brand!" that's a good ad.
It's this simple: You are a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called You. Except this: Start today. Or else.
Related Authors
Austin O'Malley Quotes
American
Scientist
Carl Sagan Quotes
American
Scientist
Charles Darwin Quotes
English
Scientist
E. O. Wilson Quotes
American
Scientist
Georg C. Lichtenberg Quotes
German
Scientist
Isaac Asimov Quotes
American
Scientist
Jane Goodall Quotes
English
Scientist
Margaret Mead Quotes
American
Scientist
Nassim Nicholas Taleb Quotes
Lebanese
Scientist
Neil deGrasse Tyson Quotes
American
Scientist
Richard Dawkins Quotes
English
Scientist
Stephen Jay Gould Quotes
American
Scientist
Steven Pinker Quotes
Canadian
Scientist
Sylvia Earle Quotes
American
Scientist
Thomas Huxley Quotes
English
Scientist
W. Edwards Deming Quotes
American
Scientist