A Quote by Frank Church
One would think America big enough to set aside wilderness preserves for the many of our citizens who seek to escape the incessant crowd, to search for solace in solitude amidst a sanctuary far removed from the banality of beer ads and cigarette commercials.
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The art of meditation may be exercised at all hours, and in all places, and men of genius, in their walks, at table, and amidst assemblies, turning the eye of the the mind upwards, can form an artificial solitude; retired amidst a crowd, calm amidst distraction, and wise amidst folly.
If you are bombarded by so many thoughts in solitude, you are in ignorance. If you are calm even amidst a crowd then you are in knowledge.
How much wilderness do the wilderness-lovers want? ask those who would mine and dig and cut and dam in such sanctuary spots as these. The answer is easy: Enough so that there will be in the years ahead a little relief, a little quiet, a little relaxation, for any of our increasing millions who need and want it.
Wilderness can be appreciated only by contrast, and solitude understood only when we have been without it. We cannot separate ourselves from society, comradeship, sharing and love. Unless we can contribute something from wilderness experience, derive some solace or peace to share with others, then the real purpose is defeated.
There were too many lemmings - that was the core of their difficulty. None wanted solitude, but a crowd of this size was a torment. Being sensitive little beasts, they became overstimulated by superfluous numbers of their own kind. They had tried to escape, but with pitiable irony, all tried to escape together.
I've done a fair amount of commercials. I did a bunch of Champion spark plug ads and Levi's and Molson Beer. You wouldn't know it. But some of it's damn good.
From the very beginning I started with a beer and a cigarette because I couldn't figure out what to do with my hands. So usually I have a beer and cigarette and that's what I was doing with my hands because that looked natural and felt good.
Beer commercials usually show big men, manly men, doing manly things: "You've just killed a small animal. It's time for a light beer." Why not have a realistic beer commercial, with a realistic thing about beer, where someone goes, "It's 5:00 in the morning. You've just pissed on a dumpster. It's Miller time."
Far from the madding crowd is a mistake on a honeymoon.... Solitude! Wherever you are, if you're on a honeymoon, you'll get quite as much solitude as is good for you every twenty-four hours. Constant change and distraction -- that's what wants arranging for. Solitude will arrange itself.
Beer commercials are so patriotic: Made the American Way. What does that have to do with America? Is that what America stands for? Feeling sluggish and urinating frequently?
We go forth all to seek America. And in the seeking we create her. In the quality of our search shall be the nature of the America that we created.
A man could be a lover and defender of the wilderness without ever in his lifetime leaving the boundaries of asphalt, powerlines, and right-angled surfaces. We need wilderness whether or not we ever set foot in it. We need a refuge even though we may never need to set foot in it. We need the possibility of escape as surely as we need hope; without it the life of the cities would drive all men into crime or drugs or psychoanalysis.
Wilderness appealed to those bored or disgusted with man and his works. It not only offered an escape from society but also was an ideal stage for the Romantic individual to exercise the cult that he frequently made of his own soul. The solitude and total freedom of the wilderness created a perfect setting for either melancholy or exultation.
I think when I close my eyes what I think is 4,500 days or so, 4,250 I guess days, was long enough to give Iraq to come into compliance with the international order. And I think to myself how many Iraqi citizens died under the brutal regime of Saddam Hussein during those 4,200 odd days, and I think to myself how many more citizens of how many nations, the United States, Israel, or any other neighbor would die if Saddam Hussein went unchecked, though I am just grieved by the sacrifice of our brave men and women, but I think ultimately the greater good is served.
In our quest to tweet, like, and trend, we have forgotten that brands can be built through advertising. Ads can generate big ideas that can never be trumped by tactics. That is the magic of an ad, and that is what is missing from many ads today.
What meaning do our lives have if we cannot set aside at least one hour a day out of 24 for thinking about God? Think how many hours we spend reading the newspaper, gossiping and doing various useless acts! Children we can definitely set aside an hour for sadhana if we really want it. That is our real wealth. If we cannot spare a whole hour at a stretch, keep apart half an hour in the morning and again in the evening.
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