A Quote by Frank Gehry

Architecture is a service business. An architect is given a program, budget, place, and schedule. Sometimes the end product rises to art - or at least people call it that.
An architect is given a program, budget, place, and schedule. Sometimes the end product rises to art - or at least people call it that.
When you have creative people, you have to let them do their thing. You have to resist the urge to be too efficient, you have to resist the urge to work to a certain budget and schedule - other than the fact that things have to end. It's harder work to produce this way but my philosophy is that you have to let it be creatively chaotic and let it find its place. When creative people are on to something, you know it and you have to allow it to happen. You can't set a schedule for that.
Art is a service, not a product. Created beauty is a relationship, and a relationship with the Holy at that. Reducing such work to 'content' is like praying in swear words. End of Sermon. Back to business.
The key to growing a business is that you need to be meeting some segment of the consumer's needs. If you've got a small business and a product or service that is not popular, you simply have to change your product or service to be more popular.
I was a child of a single mother/art teacher, and a father who was an architect, so I've always been around the combination of art, fine art, and architecture my entire life.
Customers shouldn't just think of your business as a place to buy a product or use a service - it should be a fun place to be.
It's not new that architecture can profoundly affect a place, sometimes transform it. Architecture and any art can transform a person, even save someone.
It's not new that architecture can profoundly affect a place, sometimes transform it. Architecture and any art can transform a person, even save someone. It can for children - for anyone. It still does for me.
Architecture is the story of how we see ourselves. It is the architect's job to service everyday life.
You could place one product in a first-run telecast, a second product what that program is rerun, and a third product when the show goes into syndication, and another product when it goes on cable.
A successful business must have a sound knowledge of its market and work on how its product or service will be different, stand out and improve people's lives. If you can ensure it responds to a real need in the market place, your business can punch well above its weight.
The architect must be a prophet... a prophet in the true sense of the term... if he can't see at least ten years ahead don't call him an architect.
Architecture is art. I don't think you should say that too much, but it is art. I mean, architecture is many, many things. Architecture is science, is technology, is geography, is typography, is anthropology, is sociology, is art, is history. You know all this comes together. Architecture is a kind of bouillabaisse, an incredible bouillabaisse. And, by the way, architecture is also a very polluted art in the sense that it's polluted by life, and by the complexity of things.
The ultimate goal of the architect...is to create a paradise. Every house, every product of architecture... should be a fruit of our endeavour to build an earthly paradise for people.
For me, architecture is an art the same as painting is an art or sculpture is an art. Yet, architecture moves a step beyond painting and sculpture because it is more than using materials. Architecture responds to functional outputs and environmental factors. Yet, fundamentally, it is important for me to stress the art in architecture to bring harmony.
New product and new types of service are generated, not by asking the consumer, but by knowledge, imagination, innovation, risk, trial and error on the part of the producer, backed by enough capital to develop the product or service and to stay in business during the learn months of introduction.
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