A Quote by George Lois
When I lecture kids, I say, 'You've got to be ambitious by the advertising' - ambitious. You've got to say, 'See, this product? Maybe I can change the world with this product.' They look at me like I'm nuts, but that's what you can do.
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I think there are lots of opportunities to improve the product. When you read the press, people say, "Oh, the product needs improvement." I look at that and say, "Hey, that's an exciting thing to get behind!" Because they can improve that product. That leaves more upside from an innovation and revenue potential than you're gonna find in a lot of places. So you could say that's a downside, I see that as an opportunity.
It's not fair to look at me and my husband as a couple when it comes to work. In the lab we are colleagues. We have the same vision and we both are very ambitious. I think ambitious people find ambitious people to play with.
When you first meet an investor, you've got to be able to say in one compelling sentence - that you should practice like crazy - what your product does, so that the investor that you are talking to can immediately picture the product in their own mind.
You have to prove that the Freberg way will sell their product better than if they just did straight advertising. Whenever I give a lecture or seminar, that's what I try to get across to people. I hear very few radio commercials that sound like I could have written them or that they got the idea.
That's where I spent the biggest chunk of my career, having been at Juventus for ten years. That was the best thing that happened to me because it was where I got to know real football, at an ambitious club with ambitious players.
I think you're never going to get somewhere ambitious if you don't start out with great ambitions. What I would say is: we got a start. That to me is a very significant thing. Here we were, a historic meeting to talk about climate change.
It is devastating, losing a parent. I don't really know what the effect is, but I suppose people might call me an ambitious man, and I'd say that an ambitious man is a damaged man.
CEOs are often chief product officers. But for me to say I'm a chief product officer when my product is a community, I really should be thinking of myself as head of this community.
I didn't have a lot of ambition, which I think was a good thing. I mean, I was ambitious about quality, but I wasn't ambitious in the "I've got to get a pilot!" way. I never went out to L.A. for pilot season.
Boys, be ambitious. Be ambitious not for money, not for selfish aggrandizement, not for the evanescent thing which men call fame. Be ambitious for the attainment of all that a man can be.
When you see athletes like me win gold medals, you only see the finished product, you dont see the real effort that the likes of Ron have put into making that product. Without the Ron Roddans of this world, you would have no sport.
It took a lot of guts to change it and say 'I don't like the life that I'm living and I don't like the swimmer I am', so let's change it completely and say 'Look, I've got to learn to love myself'. And that's been a really hard thing to do because when you've done a performance that you're not proud of and the public and the media have criticized you.....people are really quick to make judgements so it was tough to say 'Well I don't care what you have to say. I'm going to do this for myself and if you don't like me after this, well then, it's too bad'.
People say it's not ambitious, but it is actually quite ambitious wanting to help people.
Just because a product says 'As Seen on TV' and looks like my product doesn't mean it performs like my product or will sell like my product.
Sometimes, the advertising is better than the product. Nothing kills a bad product faster than good advertising. Everyone tries the thing and never buys it again.
All I can tell you is, all of the good product you got from E-40 with all the good product you got from Too $hort - it's almost impossible for us to make a terrible album together. We're both opinionated, so I damn sure am not co-signing a song that I think is wack.
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