A Quote by George Lois

Trends can tyrannize; trends are traps. In any creative industry, the fact that others are moving in a certain direction is always proof positive, at least to me, that a new direction is the only direction.
In any creative industry, the fact that others are moving in a certain direction is always proof positive, at least to me, that a new direction is the only direction.
People are storytelling creatures. We like stories that go somewhere, and therefore we like trends - because trends are things that either get better or get worse, so we can either rejoice or lament. But we mistakenly depict many things as trends moving in some direction. We take the "full house" of variation in a system and try to represent it as a single number, when in fact what we should be doing is studying the variation as it expands and contracts. If you look at the history of the variation in all its complexity, then you see there's no trend.
Trends suck you in, anywhere in the world, patterns you don't even see. It's so easy. Look at Wall Street - look at any sports team in the world - there are trends. Look at exercising. Nothing but patterns and trends, and that's what I started to see. Like a flock of birds all flying in one direction.
Quitting, for me, means not giving up, but moving on; changing direction not because something doesn’t agree with you, but because you don’t agree with something. It’s not a complaint, in other words, but a positive choice, and not a stop in one’s journey, but a step in a better direction. Quitting-whether a job or a habit-means taking a turn so as to be sure you’re still moving in the direction of your dreams.
Editing can alter the original meaning and context, and computers can alter the image itself. The camera can also be manipulated. At the very least, it must be turned in one direction - only one direction at a time ... Who chooses what direction to point the camera, and why?
People pray in one direction but they walk in a different direction, and direction always determines where we end up.
If you don't agree with the direction something is going in, at least at work, you should always try it first, unless it's dangerous or damaging. But if you have an opinion about the direction your work should be taking, say it. Then back it up with proof and other solutions.
I don't have any kind of ideology that precludes me from moving in one direction or another. I just want creative autonomy and I want at least an opportunity that it's going to be seen.
We are moving the debate in a more limited government direction. And in a more rule of law direction, a more conservative direction.
Solutions nearly always come from the direction you least expect, which means there's no point trying to look in that direction because it won't be coming from there.
Trends, like horses, are easier to ride in the direction they are going.
The Tea Party I have huge disagreements with, obviously. But I give them credit for having activated themselves. And they made a difference in terms of moving the Republican Party, in terms of moving the country in a particular direction. It's a direction I disagreed with. But it showed that, in fact, you get involved, if your voice is heard it has an impact.
There comes a point with any collaboration like that where you start having other interests creatively. I was moving in one direction musically, and as a guitar player, Mark wanted to move in another direction. That was essentially the reason we broke up.
My career has always kind of moved forward and upward. I've never had anything kind of stall out or go in the opposite direction. I've always kind of been moving in the right direction.
Of course, the world is full of problems. But on the other hand it's important to get the sense... are we generally moving in the right direction or the wrong direction?
All direction is but re-direction; it shifts the activities already going on into another channel. Unless one is cognizant of the energies which are already in operation, one's attempts at direction will almost surely go amiss.
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