A Quote by Gilbert N. Lewis

There is always the danger in scientific work that some word or phrase will be used by different authors to express so many ideas and surmises that, unless redefined, it loses all real significance.
Never use a metaphor, simile, or other figure of speech which you are used to seeing in print. Never use a long word where a short one will do. If it is possible to cut a word out always cut it out. Never use the passive voice where you can use the active. Never use a foreign phrase a scientific word or a jargon word if you can think of an everyday English equivalent. Break any of these rules sooner than say anything outright barbarous.
A phrase begins life as a literary expression; its felicity leads to its lazy repetition, and repetition soon establishes it as a legal formula, undiscriminatingly used to express different and sometimes contradictory ideas.
The phrase 'academic freedom' is often used carelessly: here is a work that will allow a more careful conversation about those many crucial issues facing the academy, in which a well-worked out understanding of conceptions of academic freedom is, as its authors show, an essential tool.
In the mind of the public, the word 'planet' carries a significance lacking in other words used to describe planetary bodies... many members of the public assume that alleged 'non-planets' cease to be interesting enough to warrant scientific exploration.
To handle yourself, use your head; to handle others, use your heart. Anger is only one letter short of danger. If someone betrays you once, it is his fault; if he betrays you twice, it is your fault. Great minds discuss ideas; average minds discuss events; small minds discuss people. He who loses money, loses much; he who loses a friend, loses much more; he who loses faith, loses all.
Never use a foreign phrase, a scientific word, or a jargon word if you can think of an everyday English equivalent.
A word is nothing unless it has values and an atmosphere, unless you grasp its historical significance.
If our titles recall the known myths of antiquity, we have used them again because they are the eternal symbols upon which we must fall back to express basic psychological ideas.. ...(they) express something real and existing in ourselves.
I've seen some movies where people improvise and will say some bizarre phrase they had heard the other day, and unless it's coming directly from character and the moment they're experiencing and driving the movie forward, then it's always welcome.
I'm inspired to write songs in many different ways - it can come from a melody, a word or phrase or something I have seen on my travels around the world. It's one of the great bonuses of my job in that I get to meet so many people and experience different cultures and it would be hard not to be inspired.
I have to be a freelance writer for the rest of my life, unless I get some kind of real lucky break. But other than that, I'll always have to work. I always worry about whether my stuff is going to get over. Will they like this, will they like that?
I believe that almost all important, useful ideas are simple. Peter Whittle has recently put it nicely in an autobiographical essay. "If a piece of work is heavy and complicated then it is wrong." . . . Some writers feel that to express their ideas in simple terms is degrading. Some use complexity to disguise the paucity of their material. In fact, simplicity is a virtue and when, as here, it is both original and useful, it can represent a real advance in knowledge.
[Coining the phrase "test of significance"] Critical tests of this kind may be called tests of significance, and when such tests are available we may discover whether a second sample is or is not significantly different from the first.
I think jazz is a beautiful, democratic music. It encourages musicians with very strong, and many times, very different points of view to work together as a team while, at the same time, giving them the space to express their individuality. It's a very important art form and can be used as a model for different cultures to work together.
So many dancers feel that what they look like is more important than who they are. This is a real danger for dancers who focus for years on appearances and think of themselves as merely a body. The choreographer can't work with them in the realm of ideas. It's a huge problem if they haven't been connecting internally. If they've decided that what's inside is of little value, they can only try to approximate some kind of look.
If you are doing a piece about somebody, even if you admire them tremendously and express that in the piece, express that admiration, if they're not used to being written about, if they're civilians, [...] they're not used to seeing themselves through other people's eyes. So you will always see them from a slightly different angle than they see themselves, and they feel a little betrayed by that.
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