A Quote by Grace Chatto

The videos are definitely as important as the music. — © Grace Chatto
The videos are definitely as important as the music.
Some people draw a line between music videos and short films, looking down on music videos as a format, but there's so much potential in music videos.
My two favorite parts of what I do are definitely writing the music and then writing and directing the videos to support each song. As well as doing my own makeup and styling for the videos.
Videos come definitely after the music has been created, but I have always felt, and especially today, that videos are vital in the album process. I think that we live in a very visual era, and if you make a mistake with a video, those images will accompany the song forever.
My life is nothing like my videos. I'm definitely not walking around with lots of hot women, as I am in my videos.
I'm obsessed with music videos, and I just go on marathons of watching a ton of music videos.
I was very pleased to find that once I had records out music videos were starting to happen, so I directed some of my own music videos and got to experiment in other areas of expression.
I don't think music videos are as important as they used to be.
We have tons of live performances that we're putting on there. We have music videos. There's a music video for the song called I Am Jesus what is one of the funniest music videos, like we just could not find a place for it in the movie, but it's like crazy funny. And we have the whole video.
I didn't make music videos in order to make a movie. Music videos were the goal for me, so it was never a step to something else. I approached it seriously.
We always need to have someone help with videos, I think all of our DVDs could've been better but our music video, I love all the music videos, but the actual behind-the-scenes and stuff of our music video DVD, it was rushed and didn't turn out great.
We [musicians] are comfortable in front of the camera doing music videos, and it's almost a form of acting when we're doing music videos. We're acting out our own thoughts and what we've written down on paper.
All true artists in the world from all countries and all genres are influenced by Michael Jackson. There were music videos before Michael Jackson, and there were music videos after Michael Jackson. He brought such a huge change in the marketing and positioning of the music video.
I accept that appearance is a big thing in this business. But being around Hollywood and having actor friends and doing music videos, it does make you more aware of how you look. With music videos they send you rough cuts, and in certain frames of me, I just see a nose advert.
The visual side of being a performer or in a band is, to me, as important as the music. I know not everyone shares that same opinion, but when I'm writing songs or working on lyrics or coming up with an idea, I think about videos as I'm in the studio. If I had all the money in the world, I would have the most amazing videos ever, you know? You're saying grandiose, and big; if the song warrants it, I try to push the visuals as far as I can.
Film was something that I didn't see as a step up from music videos, though obviously, music videos, the fact that you work with a crew and a film camera, are the closest to film I've ever been. That is the only schooling I've ever had.
I never knew I wanted to become a ballerina. I was discovered at the age of 13. I had a love for movement even though I had no exposure to dance other than what I saw in music videos, like hip-hop music videos. But I knew that I loved moving.
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