A Quote by Greg Smith

Getting an unsophisticated client was the golden prize. The quickest way to make money on Wall Street is to take the most sophisticated product and try to sell it to the least sophisticated client.
I need a close contact to the client, whoever it is, and a commitment of the client to go out and do a process together. I want to do the best for him. I need his respect and his patience. I want to work with a sophisticated person who's interested in a good building and not in my name.
Criminal law is one of the few professions where the client buys someone else's luck. The luck of most people is strictly non-transferrable. But a good criminal lawyer can sell all his luck to a client, and the more luck he sells the more he has to sell.
I've never had a problem with a dumb client. There is no such thing as a bad client. Part of our job is to do good work and get the client to accept it.
The money I have made and will be making means nothing to me compared to the fact that about half of the black people I meet - ranging from the most sophisticated to the least sophisticated - say to me, 'I'm proud of you.' I feel strongly about always earning that and never letting black people down.
Advertising agencies primary goal is to advertise and sell themselves to the client. Selling the product to the public comes second.
Nobody should force you to do a bad piece of work in your whole life - no client, no creative director, nobody. The job isn't to please the client; the job is to produce something for the client that makes them incredibly successful.
Never talk to a client about architecture. Talk to him about his children. That is simply good politics. He will not understand what you have to say about architecture most of the time. An architect of ability should be able to tell a client what he wants. Most of the time a client never knows what he wants.
I make a model of the site. There are some obvious things: where the entrance should be, where the cars have to go in. You start to get the scale of it. You understand the client's needs, and what the client is hoping for and yearning for.
A lawyer wants to get his client off the hook. And even if he knows the client is guilty, he is going to find ways and means of getting him off the hook.
What Wall Street is, they're market makers. Wall Street's business model is making money on velocity of money. They're a click industry. That's what Wall Street is. They make a lot of money when there's a lot of turnover. And they make a lot of money when that velocity is fast.
Quickest way to build trust: Keep promises you make, don't over-promise. Over-deliver, don't under-deliver. If you say you'll do something, make sure you do but if things then run late or go wrong, tell your client at the earliest opportunity
After a while the business end of writing takes too much of the writing time. Better to pay someone ten percent and find that you're still more than ten percent ahead in the end. Which is true. My present agent says that he always feels that a good agent during the course of a year should earn back for his client at least the ten percent he takes by way of commission, so the client's really nothing out. And what he should ideally do is make him more money than the ten percent.
The junk merchant doesn't sell his product to the consumer, he sells the consumer to his product. He does not improve and simplify his merchandise. He degrades and simplifies the client.
In the old, on-premises world, we had to make updates client by client. With digital, companies need to move quickly and change quickly, and cloud provides a competitive advantage.
If within the sophisticated man there is not an unsophisticated one, then he is but one of the devil's angels.
One thing I learn - I've been in practice now for half a century or more, and the most important ingredient for an architect to do a good building is to have a good client. I think a client counts for as much as fifty per cent.
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