A Quote by Guy Kawasaki

Customers can tell you how to evolve a product, but they can't show you how to make a leap. — © Guy Kawasaki
Customers can tell you how to evolve a product, but they can't show you how to make a leap.
Let me show you how to drive me crazy,Let me show you how to make me feel so good,Let me show you how to take me to the edge of the stars and back again.You've gotta show me how to drive you crazy,You've gotta show me all the things you wanna happen to you,We've gotta tell each other everything, we always wanted someone to do.
Many concerns now make part or the whole of their dividends from by-products that formerly went to waste. How do we, as individuals, utilize our principal by-product? Our principal by-product is, of course, our leisure time. Many years of observation forces the conclusion that a man's success or failure in life is determined as much by how he acts during his leisure as by how he acts during his work hours. Tell me how a young man spends his evenings and I will tell you how he is likely to spend the latter part of his life.
The product that wins is the one that bridges customers to the future, not the one that requires a giant leap.
Your customers can tell you the things that are broken and how they want to be made happy. Listen to them. Make them happy. But don't rely on them to create the future road map for your product or service. That's your job.
Customers don't know what they want. There's plenty of good psychology research that shows that people are not able to accurately predict how they would behave in the future. So asking them, 'Would you buy my product if it had these three features?' or 'How would you react if we changed our product this way?' is a waste of time. They don't know.
Listen to your customers. Can the sales pitches and the product babble. Let your customer talk and show him that you are listening by making the appropriate responses, such as suggesting how to solve the problem.
Before me is the abyss. How can I leap across it? And if I do not leap, how shall I ever be able to reach God?
Marketing is your battle plan for the sales team - it's about defining the landscape. Marketing is doing cohort analysis and understanding exactly what possible customers are out there. It's understanding not only which customers will respond to what messages, but also how customers will become clients if you include certain product features.
I think it is going to be very difficult to be a company in silos. I think the game has changed. We won't define our success by looking at the competitors but at how satisfied are our customers, how engaged are our internal stakeholders, and how good is our product pipeline.
The Mesh is reshaping how we go to market, who we partner with and how we invite participation and engage new customers. . . . If you embrace the Mesh youll discover how your business can inspire customers in a world where access trumps ownership.
How your customers learn about your product is part of your product. The medium is the message.
Name any issue in the world, I can tell you how technology is intertwined with it. I can tell you how technology will make it better. How it can make it worse. It needs to be part of everything that we do, whether you are a government or a company or a citizen.
It helps tremendously to have operating startup experience when advising startups. It is much easier to tell people how to talk to customers, build product, manage an engineering team, raise money from investors, and talk to press when you've done it before yourself.
Meet customers where they are; question how to make the tools customers use more valuable.
Living is a form of not being sure, not knowing what next or how. The moment you know how, you begin to die a little. The artist never entirely knows. We guess. We may be wrong, but we take leap after leap in the dark.
Show, not tell, right? Action, not words. You don’t want to hear how sorry I am or how things will be different this time. You want to see it with your own eyes. And until I can show you that, you won’t tell me what I want to hear.
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