A Quote by Haile Gerima

You have to have a very strong cash flow for a film to really stay in theaters. You have to have the advertising capacity to sustain and follow the kind of press coverage. — © Haile Gerima
You have to have a very strong cash flow for a film to really stay in theaters. You have to have the advertising capacity to sustain and follow the kind of press coverage.
When I ran a small IT services business in the 1990s, it had strong recurring revenues - yet I couldn't accurately forecast cash flow for even the next few quarters. Small changes in the customer base or losing/hiring a few key employees could create massive swings in cash flow.
The major changes that will be occurring within the new merged partnership are exciting in many ways. First, we will have the highest forecast distribution growth rate of any of the major MLPs. Second, our coverage will be above average for the same peer group with expected $1.1 billion of excess cash flow coverage through 2017 and the Access cash flows, along with our major new fee based projects continue to dramatically reduce exposure to commodity prices.
If you look at academic studies, you can see that stock prices are most closely correlated with cash flow. It's such a straightforward number. Cash flow is what will drive shareholder returns.
Film is really the one art form that can effectively use silence. Music and theater can play with silence, but they can't sustain silence without losing energy, whereas film can go into a silent mode and stay there for minutes at a time.
You need to make sure you're going exactly where your guy goes in press coverage. In zone, you can read the quarterback and his eyes a bit to determine where he's going. You don't get the opportunity in press coverage to read the quarterback, so it's all on you.
When adversity strikes, that's when you have to be the most calm. Take a step back, stay strong, stay grounded and press on.
One thing we didn't know in 1996 is that it's very, very difficult, if not impossible, to sustain a culture with online advertising.
Our first idea is a grand opening, a big launch, a press release, or major media coverage. We default to thinking we need an advertising budget. Our delusion is that we should be Transformers and not The Blair Witch Project.
You can't look at the intrinsic value of gold as you can a business. Gold doesn't give you cash flow, and, at the end of the day, cash flow is what is important. Gold doesn't give you dividends.
Don's Mancini father was an advertising executive and I think Don really grew up and all of that stayed in his head. Some of the really great slogans we came up with, over the years, the big advertising buzz-words that we had, Don created those. It's just kind of fun just thinking about what we both love about pop culture and applying it to Chucky film and any others.
That is the White House, where you can fit four times the amount of people in the press conference, allowing more press, more coverage from all over the country to have those press conferences. That's what we're talking about.
Gold is a commodity; over the long run, as we look back, it has not been a good investment. You can't look at the intrinsic value of gold as you can a business. Gold doesn't give you cash flow, and, at the end of the day, cash flow is what is important. Gold doesn't give you dividends.
When you live in America, it's kind of insular - the news coverage that you get - unless you're really smart about it and find more international news coverage.
I've certainly learnt there's nothing more important than cash - cash flow issues are one of the biggest causes of company failures.
Once I went to film school, I realized that film directing was actually much better than theater directing, because you kind of get to stay in control of it all the way through. You don't relinquish the piece to the actors like you have to in theater; you stay in control through the very end.
I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes.
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