A Quote by Herbert Marcuse
The so-called consumer society and the politics of corporate capitalism have created a second nature of man which ties him libidinally and aggressively to the commodity form. The need for possessing, consuming, handling and constantly renewing the gadgets, devices, instruments, engines, offered to and imposed upon the people, for using these wares even at the danger of one’s own destruction, has become a “biological” need.
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Starting from the very reasonable, but unfortunately revolutionary concept that social practices which threaten the continuation of life on Earth must be changed, we need a theory of revolutionary ecology that will encompass social and biological issues, class struggle, and a recognition of the role of global corporate capitalism in the oppression of peoples and the destruction of nature.
The ever-mounting glut of waste materials is characteristic by-product of modern consumer society. It might even be argued that capitalism's continual need to find of generate markets means that disposibility and waste have become the spine of the system. To consume means, literally, to destroy or expend, and in the garbage crisis we confront the underlying truth of a society in which enormous productive capacities and market forces have harnessed human needs and desires, without regard to the long or even short-term future of life on the planet.
Capitalism proceeds through creative destruction. What is created is capitalism in a 'new and improved' form - and what is destroyed is self-sustaining capacity, livelihood and dignity of its innumerable and multiplied 'host organisms' into which all of us are drawn/seduced one way or another.
At the approach of danger two voices speak with equal force in the heart of man: one very reasonably tells the man to consider the nature of the danger and the means of avoiding it and the other, even more reasonable, says that it is too painful and harassing to think of the danger... better to turn aside from the painful subject till it has come, and to think of what is pleasant. In solitude a man generally yields to the first voice; in society to the second.
Nature arms each man with some faculty which enables him to do easily some feat impossible to any other, and thus makes him necessary to society. ... Society can never prosper, but must always be bankrupt, until every man does that which he was created to do.
What worries some people about consumption (and I confess at the outset to be one of these ambivalent creatures, fat but troubled in paradise) is that the affluent, technologically advanced West seems more and more focused not on consuming to live but living to consume. The problem with consumption, and the consumer capitalism that has pushed it to feverish historical extremes, is that it has become so all-consuming.
People in our so-called Rust Belt have lost out, and politics and society have not been responsive either in providing the kind of additional support they need or to retrain them for jobs that are being created in the new economy.
Nations that use commodity capitalism as a stepping-stone to a mixed economy based on commodity/intellectual capitalism will most likely become rich.
From this, without doubt, sprang the fable. Man created it thus, because it was not given him to see more than himself and nature, which surrounds him; but he created it true with a truth all its own.
Consequently there is a need for spiritual vitality. What protection is there against the danger of organisation? Man is once more faced with the problem of himself. He can cope with every danger except the danger of human nature itself. In the last resort it all turns upon man.
A novel is a commodity that fulfills a certain need; people need to buy daydreams like they need to buy ice cream or aspirin or gin. They even need to buy a pinch of intellectual catnip now and then to liven up their thoughts.
In the Europe which was created by the Second World War, divided into two blocks, each in need of a revolution that would end the abuses and injustices of capitalism and the privileges of a bureaucratic caste, collective faith does not exist.
The fact is that men need women more than women need men; and so, aware of this fact, man has sought to keep woman dependent upon him economically as the only method open to him of making himself necessary to her. Since in the beginning woman would not become his willing slave, he has wrought through the centuries a society in which woman must serve him if she is to survive.
How could a society escape destruction if, when political ties are relaxed, moral ties are not tightened, and what can be done with a people master of itself if it not subject to God?
We need a new kind of politics. Not the politics of governance, but the politics of resistance. The politics of opposition. The politics of joining hands across the world and preventing certain destruction.
Every idea is endowed of itself with immortal life, like a human being. All created form, even that which is created by man, is immortal. For form is independent of matter: molecules do not constitute form.
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