A Quote by Herbert Marcuse

Our mass media have little difficulty in selling particular interests as those of all sensible men. The political needs of society become individual needs and aspirations, their satisfaction promotes business and the commonweal, and the whole appeals to be the very embodiment of Reason.
This whole society, up to now, has been very violent with the individual. It does not believe in the individual; it is against the individual. It tries in every possible way to destroy you for its own purposes. It needs clerks, it needs stationmasters, deputy-collectors, policemen, magistrates, it needs soldiers. It does not need human beings.
children are an embarrassment to a business civilization. A business society needs children for the same reason that a nomadic or a pastoral society needs them - to perpetuate itself. Unfortunately, however, children are of no use to a business society until they have almost reached physical maturity.
Every senator needs to stand up and represent their constituents - not big business, not the ACLU, not activist groups, not political interests, but the American interests, the workers' interests.
The achievement of happiness requires not the satisfaction of our needs but the examination and transformation of those needs.
Environmentalism needs to be absolutely based in objective and verifiable science, it needs to be rational, and it needs to be flexible. And it needs to be apolitical. To mix environmental concerns with the frantic fantasies that people have about one political party or another is to miss the cold truth - that there is very little difference between the parties, except a difference in pandering rhetoric.
American federalism was the embodiment of political tolerance and decentralization - the expression of the liberal conviction that society can manage itself and needs no central plan.
Man has little needs and deeper needs. We have fallen into the mistake of living from our little needs till we have almost lost our deeper needs in a sort of madness.
Our society really needs to take a better look at what we're selling, because I think women being empowered will be as beneficial to men as it is to us.
The Second Wave Society is industrial and based on mass production, mass distribution, mass consumption, mass education, mass media, mass recreation, mass entertainment, and weapons of mass destruction. You combine those things with standardization, centralization, concentration, and synchronization, and you wind up with a style of organization we call bureaucracy.
Parents who are stressed or disturbed will have more difficulty in meeting their children's needs. Parents who have little support--from friends, relatives, neighbors, or the community--are more likely to be overburdened by the demands of their babies and to be unable to respond to them adequately. Parents who experience severe poverty or economic insecurity, who cannot satisfy their own basic needs, are likely to have difficulty in responding to their children's needs.
When you come to the spiritual needs, the emotional needs, the needs of our inner life, then politics and business and technology are completely impotent. They are completely unable to meet and address the needs of human beings.
Our country, like every modern state, needs profound democratic reforms. It needs political and ideological pluralism, a mixed economy and protection of human rights and the opening up of society.
There are very important and practical issues raised by following this alternative route which says, let's look to material conditions, to the systems of production, to the needs that human beings have, and to competing alternative solutions to the satisfaction of those needs.
There are very important and practical issues raised by following this alternative route which says, lets look to material conditions, to the systems of production, to the needs that human beings have, and to competing alternative solutions to the satisfaction of those needs.
Winners know what makes people tick by effectively tapping into our fears and aspirations. By listening very carefully and then repeating almost word-for-word exactly what they've heard, winners know how to articulate compelling needs—and products to satisfy those needs—that people didn't even know they wanted.
The intensive use of photographs by mass media lays ever fresh responsibilities upon the photographer. We have to acknowledge the existence of a chasm between the economic needs of our consumer society and the requirements of those who bear witness to this epoch. This affects us all, particularly the younger generations of photographers. We must take greater care than ever not to allow ourselves to be separated from the real world and from humanity.
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