Not every reader is a leader, but every leader must be a reader.
Humor is necessary - it allows the reader to come up for air before dunking them under again. I need humor and I need it on the page to keep the reader going.
There are no reluctant leaders. A real leader must really want the job. . . . If you find the need for a leader and have to coax or urge your selection, you'll be well advised to pass him over. He's not the man you need.
We need a leader able to project his or her personality and present our policies in today's media environment. All this is true - but we also need a leader capable of building a team, inspiring loyalty from colleagues, and one genuinely open to ideas.
A leader is a reader.
If you want to be a leader, you've got to be a reader.
Today a reader, tomorrow a leader.
Whether you are a business leader or political leader, you need people around you who are prepared to tell the truth.
I think you need to be a leader, not a captain. You may have seen a lot of captains in this country, but the most important thing is to be a leader.
We need to move from the leader as hero, to the leader as host.
A lot of people ask what it takes to move from being a creative to a leader: Take everyone's career personally. People will work hard for you if you work hard for them. Any idiot can be a boss; all you need is a title. But to be a leader, you need to earn respect and have an opinion you stand by.
Every reader of your ad is interested, else he would not be a reader. You are dealing with someone willing to listen. Then do your level best. That reader, if you lose him now, May never again be a reader
You can get knocked down, and it hurts and it leaves scars. But if you're a leader, the people you've counted on will help you up. And if you're a leader, the people who count on you need you on your feet.
When you've got a leader that wants to go out and practice at the ultimate, highest level, when something that you should do doesn't go right, there's going to be a little fire under that, and that's what you need from your leader.
It takes a leader to know a leader, grow a leader, and show a leader.
Probably, subliminally, I think of the reader as a kind of collaborator. I don't want to say something for the reader that the reader could have said for himself.