A Quote by Ian Brodie

Without the right marketing metrics, you are shooting in the dark. The only way to know if things are working for you or not is those metrics. — © Ian Brodie
Without the right marketing metrics, you are shooting in the dark. The only way to know if things are working for you or not is those metrics.
Your typical business just measures the metrics that have to do with the profitability of the business one way or another. But you can have metrics that measure employee happiness and the morale. You can also do direct customer surveys; you can track it over time. You can do supplier satisfaction scores as well.
As leaders, we become whole when we see that our focused, singular commitment to making the numbers and the metrics cannot be effective on its own, but only when it is part of the whole picture - only when we see that it takes more than metrics to make up the whole.
You have to have a certain realism that government is a pretty blunt instrument and without the constant attention of highly qualified people with the right metrics, it will fall into not doing things very well.
You have to have a certain realism that government is a pretty blunt instrument, and without the constant attention of highly qualified people with the right metrics, it will fall into not doing things very well.
Difficult People? I don't really know. I don't have those metrics.
There are three objectives for content marketing: reach engagement conversion. Define key metrics for each.
There are 11 states in the United States that in the last 50 years instituted an income tax. So I looked at each of those 11 states over the last 50 years, and I took their current economic metrics and their metrics for the five years before they put in the progressive income tax... Every single state that introduced a progressive income tax has declined as an overall share of the U.S. economy.
Leadership means forming a team and working toward common objectives that are tied to time, metrics, and resources.
18-to-49 can only be part of the story. There are many more metrics.
You know what somebody else's fundraise metrics are to you? Irrelevant. You know what your own last round post was? Irrelevant. Yes, I know, not legally, because of those pesky rights and preferences. But emotionally, trust me: it is irrelevant now. We even have a name for this - valuation nostalgia.
People are not good at expressing their frustration. The best way to listen to the customer is through metrics.
It's not a question of whether the transition from old to the new goals, practices and metrics is going to happen. It's already under way.
From my background in travel at HotWire and Expedia, the metrics that TaskRabbit is seeing are more than double at what I saw at both those companies.
I'm metrics-based.
No matter what, the entrepreneur must strive to be above average and, at the same time, understand what is driving those averages they are seeking to beat. Take the time to understand and test the metrics you are using, and then you can not only set the average, you can exceed it.
I think the biggest lesson is the common one that gets in the way of most of us as artists - there are these messages in society that if you aren't hitting certain metrics, then you're not successful and you're not valid.
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