A Quote by Ian Frazier
On two or three book tours, I have visited bookstores in the Mall of America and signed copies of my books and introduced myself to store employees who I hope will sell them.
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What seems to sell books is good word-of-mouth, not promotion tours. I'm too old to believe that media promotion of a book really matters. What matters is how it will look 100 years from now, not how many copies are sold.
My bookshelves have no order. I prune them regularly and sell the books to Myopic Books, a Chicago bookstore. They give me store credit, and then I spend all the store credit, and, presumably, return to sell them back more of the books I bought from them.
I think it's crazy, crazy that book tours lose so much money. They shouldn't. Book tours should be part of what keeps independent bookstores vibrant and profitable.
I always thought the front line was the bookstores. And bookstores around America, around the world did astonishingly well. They held the line. They didn't chicken out. You know, they defended the book. They kept it in the front of the store.
I am a big fan of the electronic book. I hate to see the old bookstores close, but they have to reinvent themselves. I believe the First Edition bookstore will be the next thing. People will read electronically, then decide they want to own that book. The author will then be invited to the old bookstores to sign. I think books will always be with us, but they will fill a different need.
Most chess books only sell a few thousand copies, and a book titled something like "Women in Chess" would sell even fewer. The idea with this title was to spread the book outside the competitive chess world. I'm interested in attracting readers who love chess but play only casually, and feminists interested in male-dominated fields.
People say 'chick lit,' and what they mean is 'crap.' And so even though you might sell 100,000 copies of a book, you're never going to win a prize. These are books that people don't just read, they devour them - they stay up into the early hours because they want to devour them.
They will be given as gifts; books that are especially pretty or visual will be bought as hard copies; books that are collectible will continue to be collected; people with lots of bookshelves will keep stocking them; and anyone who likes to make notes in books will keep buying books with margins to fill.
I started 'American Born Chinese' as a mini-comic. I would write and draw a chapter, photocopy a hundred or so copies at the corner photocopy store, and then try to sell them on consignment through local comics shops. If I could sell maybe half a dozen, I'd be doing okay.
PR and marketing doesn't sell books. It gets attention for them. It sends readers to bookstores and websites to read a few pages.
Obviously, there are those in the industry who don't give romance novels the level of respect the sales would warrant. They'll talk about a book that sells maybe 100,000 copies, that happens to be very literary, whereas something like 'Crossfire' will sell 13 million copies in a single language and hardly get any mentions at all.
The theme of counterfeits, of those that produce and sell them, has always been part of the culture of M.I.A. When I was contacted by Versace, it seemed a great idea to invert the circle. Versace's designs have always been copied; now it's Versace that copies the copies, so those that copy must copy the copies. So this will continue.
I'm the type, when I used to go to the record store I used to buy two or three copies of certain records so I've got a pretty large selection of a lot of 12 inches.
Look at a book. A book is the right size to be a book. They're solar-powered. If you drop them, they keep on being a book. You can find your place in microseconds. Books are really good at being books, and no matter what happens, books will survive.
Most novels put out by small or corporate presses don't really sell that well - usually a thousand copies or so. Working with a small press, you have to be willing to book reading tours, plan events, make contacts with other small press authors, and find new ways of getting word about your new work out there.
When I was little, my dad was in the Air Force. He introduced me to Neil Armstrong, and Neil Armstrong signed my moon book. I had a little moon book, which I still have somewhere, and he signed it, and he died. It's true.
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