A Quote by Jacob Bronowski

It is a mistake to think of creative activity as something unusual — © Jacob Bronowski
It is a mistake to think of creative activity as something unusual
Being creative means first of all doing something unusual... On the other hand, however unusual it may be, the idea also has to be reasonable for people to take it seriously.
Creativity has nothing to do with any activity in particular - with painting, poetry, dancing, singing. It has nothing to do with anything in particular. Anything can be creative - you bring that quality to the activity. Activity itself is neither creative nor uncreative. You can paint in an uncreative way. You can sing in an uncreative way. You can clean the floor in a creative way. You can cook in a creative way. Creativity is the quality that you bring to the activity you are doing. It is an attitude, an inner approach - how you look at things.
I do music mainly just for myself in the beginning, and of course it's great when I get a reaction, but I'm more interested in hearing something unusual to my ears, and that's what I'm also looking for in other people's music. It's not interesting to look for a sound that is made to make everyone on the planet move - I wanna have both, I want something danceable but very creative and unusual.
I believe that true identity is found . . . in creative activity springing from within. It is found, paradoxically, when one loses oneself. Woman can best refind herself in some kind of creative activity of her own.
When anyone starts out to do something creative - especially if it seems a little unusual - they seek approval, often from those least inclined to give it. But a creative life cannot be sustained by approval, any more than it can be destroyed by criticism - you learn this as you go on.
Meditation is making research into yourself, and into the subtler fields of activity. Day after day we culture our minds with the deep silence of our own Being. This is not the silence of a stone, but creative silence. We have to find it for ourselves. We decrease activity until silence becomes creative, and we sit in creative silence and close the gates of perception for insight into the content of life.
Art and writing come from somewhere down around the lizard brain. It's a much more peculiar activity than we like to think it is. The problems arise when we try to domesticate the practice, to pretend that it's a normal human activity and that "everybody's creative." They're not.
...when you collaborate with someone else on something creative, you get to places that you would never get to on your own. The way an idea builds as it careens back and forth between good writers is so unpredictable. Sometimes it depends on people misunderstanding each other, and that's why I don't think there's any such thing as a mistake in the creative process. You never know where it might lead.
They made a mistake. And it was an easy mistake to make. I don't regard setting incentives aggressively as a mistake. I think the mistake was, when the bad news came, they didn't recognize it directly. I don't think that impairs the future of Wells Fargo. They'll be better for it.
Boredom has to be the most life sapping, mental disease you can be afflicted with.The most accurate definition of boredom I have ever heard is this - Boredom is the absence of a creative idea. But there is a simple cure - begin to think immediately of a better way to do something. The creative juices are within you but you must turn on the tap. Those who are bored are not living; they are dying. When their heart stops beating, it will be a mere formality. The best way to do anything has never been thought of. Get on a creative improvement kick and jar others mentally into the same activity.
Chess, like any creative activity, can exist only through the combined efforts of those who have creative talent, and those who have the ability to organize their creative work
Acting is a creative process, and directing and music. I think creative people - and I take myself as a creative person and it doesn't mean you have to be an actor, a musician, or a painter - but I think if you are in a creative profession or a creative business you do have a heightened awareness.
I set out to show that there exists single creative activity,which is displayed alike in the arts and in the sciences.It is wrong to think of science as a mechanical record of facts, and it is wrong to think of the arts as remote and private fancies. What makes each human, what makes them universal, is the stamp of the creative mind.
Creativity is merely a plus name for regular activity. Any activity becomes creative when the doer cares about doing it right, or better.
I played a million different sports when I was growing up. I started when I was probably five or six, and we'd just go from activity to activity to activity. I think, finally, my parents just realized that we were missing something in our lives. They realized that it was time for us as a family to start going to church.
To generate creative ideas, it's important to start from an unusual place. But to explain those ideas, they have to be connected to something familiar.
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