A Quote by Jakob Nielsen

Popularity is the product of two factors: (a) how compelling material you offer, and (b) how easy it is to access it. Host free pirated movies and users will flock to the site, even if it's difficult to use.

Jakob Nielsen

Quote Topics

Access Compelling Difficult Easy Even Factors Flock Free Host How Material Movies Offer Popularity Product Site Two Use Users Will

Quote Author

Jakob Nielsen
Born: October 5, 1957

OkCupid has users from 18 to 80 on the site. And we get to observe all of their actions. We get to watch how they use the site, how they interact with other people.

Sam Yagan

The ventures that keep things light and fun, easy to understand, that have a compelling story, a sexy retail product, will have an easier time getting people to rally around them and contribute. A start-up doing something that's difficult to communicate or doesn't offer any kind of retail product will have a tougher go at it.

Jessica Jackley

On the Internet, it's survival of the easiest.... Give users a good experience and they're apt to turn into frequent and loyal customers. But ... it's easy to turn to another supplier in the face of even a minor hiccup. Only if a site is extremely easy to use will anybody bother staying around.

Jakob Nielsen

It doesn't matter how good your product solution is if users don't enjoy or understand how to use it.

Jay Samit

Think of how Wikipedia works, how Amazon harnesses user annotation on its site, the way photo-sharing sites like Flickr are bleeding out into other applications. We're entering an era in which software learns from its users and all of the users are connected.

Tim O'Reilly

On the Web, usability is a necessary condition for survival. If a website is difficult to use, people leave. If the homepage fails to clearly state what a company offers and what users can do on the site, people leave. If users get lost on a website, they leave. If a website's information is hard to read or doesn't answer users' key questions, they leave. Note a pattern here?

Jakob Nielsen

Letting users control your site can be terrifying at first. From day one we were asking ourselves, "What is going to be on the front page today?" You have no idea what the system will produce. But stepping back and giving consumers control is what brought more and more people to the site. They have a sense of ownership and discovery at the same time. If you give users the tools to spread and share their interests with others, they will use them to promote what is important to them.

Kevin Rose

Why do the easy expected thing? It takes guts to follow your dreams. Courage. Many people, even those who love you, don't understand how compelling that can be, and will try to keep you in the “safety zone”. But f*#! that. Half the fun is venturing into the unknown, taking on the difficult task that yields new knowledge, doing more and testing your limits.

Marshall Ulrich

You have to do things right to stay in business, and that's not easy, and that's a choice on a daily basis, the choices you make in how to run your business and how to have a point of differentiation and how to be true to your brand, how to offer something that people want and to offer something that you love.

Venus Williams

The problem with an autobiography is that all these extra factors make it difficult. You don't want to hurt people's feelings. You don't know how much you can trust your memory. You don't want it to be self-serving. And you have all these issues about how to present yourself. All these factors make it harder to do than a novel.

Richard Hell

I go to universities to talk to the students and teach them how to watch movies. Movies have so many elements - acting, music, art direction, costumes. I also tell them not to watch pirated movies. At the cinema, they can enjoy the big screen and the surround sound.

Andrew Lau

My stats don't even need to be said, but I'll say them anyway. I'm a 14-time champion. I'm a two-time Slammy award winner. I've done movies. I host my own show. How much more do you want in an athlete, in a star, than The Miz?

The Miz

I still believe that we can offer you a much deeper, more engaging, more compelling play experience on a PC than we can on a mobile device, but one can enhance the other, and one can expand the other. I don't think they necessarily will compete with each other, just like how we find a place for movies in our lives, and TV and radio.

Mark Pincus

Education is the knowledge of how to use the whole of oneself. Many men use but one or two faculties out of the score with which they are endowed. A man is educated who knows how to make a tool of every faculty, how to open it, how to keep it sharp, and how to apply it to all practical purposes.

Henry Ward Beecher

In judging our progress as individuals we tend to concentrate on external factors such as one's social position, influence and popularity, wealth and standard of education... But internal factors may be even more crucial in assessing one's development as a human being. Honesty, sincerity, simplicity, humility, pure generosity, absence of vanity, readiness to serve others - qualities which are within easy reach of every soul - are the foundation of one's spiritual life.