A Quote by James Dyson

The wonderful thing about Apple technology is just how intuitive it is. — © James Dyson
The wonderful thing about Apple technology is just how intuitive it is.
I have no opposition at all to technology. I think technology is a wonderful thing that has to be used thoughtfully, and we can't just assume that every bit of new technology improvesthe quality of life; it's really in how the technology is used. What I am very disturbed about is this trend of everything happening faster and faster and faster and there being more and more general noise in the world, and less and less time for quiet reflection on who we are, and where we're going.
Steve Jobs made the case to Xerox PARC execs directly that they had great technology but that Apple knew how to make it affordable enough to change the world. This was very open. In the end, Xerox got a large block of Apple stock for sharing the technology. That's not stealing outright.
Here's the thing about Apple technology: once you own a piece, you want to use it.
I'm not a big believer in revolutions. What people call revolutions in technology were more of a shift in perception - from big machines to PC's (the technology just evolved, fairly slowly at that), and from PC's to the internet. The next "revolution" is going to be the same thing - not about the technology itself being revolutionary, but a shift in how you look at it and how you use it.
Trying to get a read on Apple Computer is a lot like learning about quantum physics; you can never know Apple's position on a technology, and its direction, simultaneously.
I have an intuitive understanding of technology. And the way I incorporate technology in the work tends to humanize it a great deal.
One of the things that is particularly precious about working at Apple is that many of us on the design team have worked together for 15-plus years, and there's a wonderful thing about learning as a group. A fundamental part of that is making mistakes together.
It's not about charisma and personality, it's about results and products and those very bedrock things that are why people at Apple and outside of Apple are getting more excited about the company and what Apple stands for and what its potential is to contribute to the industry.
I'm quite intuitive about what I pick. Often it's to do with what I've just done and how I'm feeling.
I embrace technology and I just think that in 1984 when James Cameron wrote about the technology, everyone thought he was totally way out there and it was science fiction. Now it's almost reality what he talked about. The machines have taken over, except they have not become self-aware, like in Terminator. So this is really one thing that we have to watch out for, but I think technology is good.
Apple is a wonderful company for its customers and investors. So, too, Pixar. (NeXT, not so much...) But Apple is also an engine of misery for its subcontracted Chinese workers.
India is among the leaders in thinking about how technology can solve some of the problems about financial inclusion. But if you think that financial inclusion as a problem has a solution rooted in technology, it's obviously not the only thing.
I am extraordinarily fascinated by the future of technology. We are in the early infancy of technology, and we have an opportunity to guide how technology develops and integrates into our lives. I talk a lot about the 'invisible interface,' or the idea that we can utilize technology without being absorbed into a screen.
A design is intuitive when people just know what to do and they don’t have to go through any training to get there When a design is not intuitive, our attention moves away from what we’re trying to accomplish to how we can get the interface to accomplish what we want.
We are just fanatics about using the technology to make it all wonderful. We laughed at the fact that we were having such a great time working this way.
The NeXT purchase is too little too late. The Apple of the past was an innovative company that used software and hardware technology together to redefine the way people experienced computing. That Apple is already dead. Very adroit moves might be able to save the brand name. A company with the letters A-P-P-L-E in its name might survive, but it won't be the Apple of yore.
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