A Quote by James Iha
I think if you're able to make the music you want and you can do it in the right kind of context, you don't have to be a circus ringleader to be successful.
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I want to be successful and I want people to hear the music and I want to make money at it, but if it isn't what you do, eventually it seems like that will cause you to not be able to do what you do. If you did that for a couple years, you would just become someone else, which is fine, I guess...but I don't want to become someone else. I want to do what I enjoy and what feels right.
I think you always have to find where the boundary is in relation to the context in order to be able to kind of articulate how you want the space to interact with the viewer.
When you say, 'Man, what kind of music does Outkast make?' You be like, 'They make Outkast music.' What kind of music does N.E.R.D. make? They make N.E.R.D. music. I want to be one of those people, because there's so many layers to the music I create that I don't want people to expect me to do one thing.
Some music, it's meant just to make you dance and be able to celebrate and get away from all that kind of thinking. And so, I think it is important if you think your music can do that - to keep doin' it.
I knew I wanted to do music, but leaving such a successful career one would think I'd kind of shot myself in the foot. I knew I made the right decision, and at the end of the day it's up to me to get where I want to go, but it's a lot to take on.
However, I have a lot of greed. The types of music I want to show are on this side and on that side. Conclusively, if I'm able to make good music and people continue to look for my music, won't this kind of controversy get better... is my thought.
I care more about the fans in general, just making sure they enjoy what I do. And then also I kind of had this kind of ideal of the kind of music I want to make and what I'm aiming for kind of creatively and just the quality of the music that I'm trying to make. And I have that in my head.
I've said it from the very beginning: Fighting the best guys in the world doesn't pay as good as the circus. I want to join the circus. I'm trying to get that circus money.
I believe that the greatest music is storytelling anyway, in a heightened medium. So I write a lot of music, and I play a lot with my guitar, I still sing a lot, but now I'm more personal about it than public, in a way. I think there will be a time where I'd like to bring the singing back into some of my performances. It all depends if the material's right, if the story's right, if it's my kind of taste in music, as well. It means so much to me. We all know how affective music can be, I just want to make sure when I do it, I'm doing it because I actually feel it and I care about it.
As far as my single selections, over the years it's been a very essential part of my survival tactic, but I have no problem being able to jump on records with whoever people think is the rawest rapper in the game or number one or King or whatever they wanna name themselves, to be honest with you. It doesn't affect me, 'cause that's what I come from; I'm comfortable in that zone. But I don't wanna make hood music, I don't wanna make street music, I want to make world music, global music, international music.
You try to make them comfortable so they can do what they're best at, and make them shine. You always want to make an actor shine. I'm of the mind that there's no one - you, your mother, anyone, that if in the right place at the right time in the right context, couldn't shine in a movie. And so if it means, "Oh, I have to make them uncomfortable," then whatever it takes to get what I need up onscreen. It's all in the service of the story.
If you just live in New York and you only know New York, you know a certain kind of condition of formality and informality. By being able to go to another context and to be able to use that as a counter foil to the context you know, you are about to see a wider range.
I had a lot of time to myself, and I would listen to a lot of music, mostly music that I knew fairly well and had a relationship with. And I'd think, well, what is it that I've never been able to do that this person or people are able to do with this song? Why haven't I been able to do it, and what can they do that I wish I could do? And then I'd try to do that. I'd start each day getting into the songs, and I'd think about how I might get closer to this music that I love, but haven't been able to make before.
I think being bi-continental is something I want to continue. Kuala Lumpur is my home, but L.A. is where I've been able to make the music that I want.
My ambition is we want artists to be able to afford to create the music they want to create, and if it takes them five years to sit down and make the album they want to make, they should be able to afford that. That's my goal.
Most companies that are successful listen to people and see what they want and they make that. So when I used to make songs, I'd make mixtapes. The public would tell me what they like and then I would make songs based on what they like. That's how I knew 'Ridin' Dirty' was going to be big - they told me they liked this kind of music.
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