A Quote by James Wan

Marketing has taken such a complete shift, thanks to the internet. — © James Wan
Marketing has taken such a complete shift, thanks to the internet.
Over the past 60 years, marketing has moved from being product-centric (Marketing 1.0) to being consumer-centric (Marketing 2.0). Today we see marketing as transforming once again in response to the new dynamics in the environment. We see companies expanding their focus from products to consumers to humankind issues. Marketing 3.0 is the stage when companies shift from consumer-centricity to human-centricity and where profitability is balanced with corporate responsibility.
There's a statistical theory that if you gave a million monkeys typewriters and set them to work, they'd eventually come up with the complete works of Shakespeare. Thanks to the Internet, we now know this isn't true.
It is easier to go to the Internet than to go to the library, undoubtedly. But the shift from no libraries to the existence of libraries was a much greater shift than what we've seen with the Internet's development.
The Internet is going to change marketing before it changes almost anything else, and old marketing will die in its path.
There are varieties of Spanglish. There's Spanglish spoken by Cuban Americans in Miami called cubonics is different from Mexican American Spanglish, but thanks to the Internet, thanks to radio and television, thanks to what is happening in the classrooms, in the streets in the restaurants, we are finding a middle ground.
Thanks to the internet, I buy lots of music, but thanks to my easily distracted nature, I forget about half of it!
I think the internet is a great marketing tool--but marketing is not my job. I'm a writer. My job is to write novels.
The best system I've ever seen for intellectual distribution is the direct selling business-also known as one-to-one marketing, network marketing, referral marketing or relationship marketing.
Metaphysical rebellion is a claim, motivated by the concept of a complete unity, against the suffering of life and death and a protest against the human condition both for its incompleteness, thanks to death, and its wastefulness, thanks to evil.
I found marketing to be highly descriptive and prescriptive, without much of a foundation in deep research. I brought in economics, organization theory, mathematics, and social psychology in my first edition of Marketing Management in 1967. Today Marketing Management is in its 15th edition and remains the world's leading textbook on marketing in MBA programs. Subsequently, I wrote two more textbooks, Principles of Marketing and Marketing: an Introduction.
Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for.
I worry more about the marketing that's taken hold since the 70s. The Jazz era, the Swing era, those were huge. Entire decades were named for music. In the 1940s - after World War II - changes in taxation, ballrooms closing, people moving to the suburbs, and the onset of target marketing and the confusion of commerce with art caused some things to happen as a result that have taken us away from jazz and what jazz offers us.
The Internet works thanks to loose but trusted connections among its many constituent parts, with easy entry and exit for new Internet service providers or new forms of expanding access.
Thanks to the Internet in general and social media in particular, the Chinese people now have a mechanism to hold authorities accountable for wrongdoing - at least sometimes - without any actual political or legal reforms having taken place. Major political power struggles and scandals are no longer kept within elite circles.
I don't sweat the Internet. You know, it's still something I enjoy as a movie geek myself to get on and, like, look at all the websites; however, when it comes to marketing a movie, the Internet is still not the thing that gets people to the theatre.
There's so much corruption in America; there's so much corruption around the world. It's all coming to the surface thanks to the Internet, and thanks to the younger people who are saying, 'We don't like corrupt people.'
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