A Quote by Jan Chipchase

I specialise in taking teams of designers, psychologists, usability experts, sociologists and ethnographers into the field. It's called 'corporate anthropology,' but personally I'm more comfortable with 'design research,' because I'm not an anthropologist by training.

Jan Chipchase

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Design Anthropology Because Comfortable Corporate Designers Experts Field More Personally Psychologists Research Sociologists Taking Teams Training Usability

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Jan Chipchase
Businessman

I've often been accused of making anthropology into literature, but anthropology is also field research. Writing is central to it.

Clifford Geertz

I think sociologists are among the best at thinking about emergence, of thinking about the ways that the society is more than the sum of the individuals. And I've found that much of the wisest writing on human social nature comes from sociology and anthropology, not from my own field of social psychology.

Jonathan Haidt

Because he did not have time to read every new book in his field, the great Polish anthropologist Bronislaw Malinowski used a simple and efficient method of deciding which ones were worth his attention: Upon receiving a new book, he immediately checked the index to see if his name was cited, and how often. The more "Malinowski" the more compelling the book. No "Malinowski", and he doubted the subject of the book was anthropology at all.

Neil Postman

Design is more than meets the eye. Design is about communicating benefits. Design is not about designers. Design is not an ocean it's a fishbowl. Design is creating something you believe in.

Chuck Green

There are relatively few atheists among neurologists and brain surgeons and astrophysicists, but many among psychologists, sociologists, and historians. The reason seems obvious: the first study divine design, the second study human undesign.

Peter Kreeft

In the past 20 years scientists from very diverse disciplines - anthropologists, archaeologists, sociologists, psychologists - have all moved to a much more hopeful, optimistic view of human nature.

Rutger Bregman

When you go to a site, you usually run into usability problems pretty quickly. They're not hidden. They're not complicated. They're not baffling. They were in the design or crept into the design.

Steve Krug

I have a song called 'Training Wheels,' and it's about being in love with someone and taking it to the next level by taking off the training wheels.

Melanie Martinez

What I love about design is the artistic and scientific complexity that also becomes useful . . . Great designers also pursue a mission. Great designers design with mankind in mind . . . The crossroads of science and art, innovation and inspiration are what I love about design.

Michelle Obama

I do feel a kinship with anthropology or ethnography, although when you hear those terms you think of something exotic. Generally, photographic anthropology has that taste of the faraway or undiscovered place. But my anthropology has more to do with what's in my reach.

Ari Marcopoulos

Designers have been uncreative and very arrogant. They need to listen to people. People have always wanted more exciting, interesting design, but we designers didn't see it.

Marcel Wanders

Anthropology... has always been highly dependent upon photography... As the use of still photography - and moving pictures - has become increasingly essential as a part of anthropological methods, the need for photographers with a disciplined knowledge of anthropology and for anthropologists with training in photography has increased. We expect that in the near future sophisticated training in photography will be a requirement for all anthropologists. (1962)

Margaret Mead

By experts in poverty I do not mean sociologists, but poor men.

Gilbert K. Chesterton

I make films but I am trained as a designer. I come from this series of designers called critical designers, speculative designers.

Nelly Ben Hayoun

Are there experts, ethical experts, that's very offensive to all of us? Because it's part of our humanity to have a stake in these questions to feel that we ourselves know the difference between right and wrong. And then along come these experts, philosophers, claiming, you know, an expertise, a special training, a special skill, a special talent.

Rebecca Goldstein

The phrase "corporate identity design" seems to be a bit exclusive it sometimes frightens the smaller client who can't relate because they don't consider themselves "corporate."

Jeff Fisher

A Quote by Jan Chipchase

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