A Quote by Jann Wenner
When I started Rolling Stone in November 1967, the magazine's initial chapter was to cover rock & roll music with intelligence and respect. Even then, we knew that the fervor sweeping our generation encompassed more than just music.
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In 1952, Muddy cut the song 'Rollin' Stone.' It was a nationwide success, and the song echoes down through rock n' roll history. Bob Dylan cut a tribute by the same name, an English band decided to call themselves the Rolling Stones, and the magazine that first embraced music as a serious cultural phenomenon was itself called 'Rolling Stone.'
I was born in 1963. So the '70s were my teenage years. As a teenager, I was into rock and roll - Bowie, Rolling Stones, Pink Floyd, even more progressive music like Genesis, and I was into a lot of British rock and roll. But I loved also American rock and roll. CCR, Jimmie Hendrix, The Doors, Patty Smith, and Bob Dylan.
Imagine a music business where all the music press talked about, all day long, was cover bands of old rock and pop groups. Beatles cover bands, Rolling Stones cover bands, The Who cover bands, Led Zeppelin cover bands. Cover bands, cover bands, everywhere you go.
What originally established the band was cover songs like Not Fade Away. Then, later on, we got more well-known ones like Satisfaction, which you might say echoed the thinking of, well, any generation you care to name, including the present one. But we didn't set out on bits of paper that we were going to be the voice of a generation. The original aim of the Rolling Stones was to play blues. It wasn't even to play rock music.
Rock & roll seemed to just come to us, on the radio and in the record stores. It became our music. . . But then we uncovered another, deeper level, the history behind rock and R&B, the music behind our music. All roads led to the source, which was the blues.
I was born at the beginning of rock and roll. I got to experience the entire evolution of popular rock and roll music even before it started.
Music, Rock and Roll music especially, is such a generational thing. Each generation must have their own music, I had my own in my generation, you have yours, everyone I know has their own generation.
I have absolutely no interest in rock and roll. I'm just being David Bowie. Mick Jagger is rock and roll. I mean, I go out and my music is roughly the format of rock and roll, I use the chord changes of rock and roll, but I don't feel I'm a rock and roll artist. I'd be a terrible rock artist, absolutely ghastly.
No matter what though, there's always rock & roll. There's rock 'n' roll in hip-hop, there's rock & roll in pop music, there's rock 'n' roll in soul, there's rock 'n' roll in country. When you see people dress and their style has an edge to it, that rebellious edge that bubbles up in every genre, that's rock & roll. Everybody still wants to be a rock star.
We went through rock 'n' roll, which then became just rock, then punk rock, then the worst disease of all - rap music. It's an oxymoron, because rap is not music.
Elvis Presley was rock 'n' roll, I thought that was pretty mediocre. But since that time, the succeeding steps in music has been down, just more degradation. Then we got into punk rock, and now we are into rap music, which is a total oxymoron.
Rock and roll is not an instrument. Rock and roll isn't even a style of music. Rock and roll is a spirit that's been going since the blues, jazz, bebop, soul, R&B, heavy metal, punk rock and, yes, hip-hop.
There's rock n' roll in hip-hop, there's rock n' roll in pop music, there's rock n' roll in soul, there's rock n' roll in country. When you see people dress, and their style has an edge to it, that rebellious edge that bubbles up in every genre, that's rock n' roll. Everybody still wants to be a rock star, you know?
There are many fans of hard rock music that have been wrongly pigeonholed as apathetic. This music is not music for the elitist coffeehouse culture in SoHo. It' s rock 'n' roll music for kids across the land, and I think that makes it much more subversive in a way, in that it has the form and the function of a powerful, populist music, but it can carry very incendiary messages.
You can really bring so much more to rock'n'roll. Rock'n'roll is the most accepting, is the most fertile ground for creating hybrid forms of music and hybrid forms of show, if you draw from many, many different wells. It's just unfortunate so many rock'n'roll stars only bother to learn how to play like Led Zeppelin and/or the Rolling Stones and that's what you get, disc after disc and show after show.
I don't think there is anyone I've ever met who has been more passionate about music than me, but rock 'n' roll has never been about just music. It is music, attitude, personality, persona, myth, legend.
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