A Quote by Jaron Lanier
Google's thing is not advertising because it's not a romanticizing operation. It doesn't involve expression. It's a link. What they're doing is selling access.
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If you Google some sites about the link between vaccines and autism, you can very quickly find that Google is repeating back to you your view about whether that link exists and not what scientists know, which is that there isn't a link between vaccines and autism. It's a feedback loop that's invisible.
I do think the best thing for companies like Google and Facebook, if they are afraid of this ethical trap of advertising, is they should start letting people pay who want to pay and avoid some of the advertising.
While Google no longer has a search engine operation inside China, it has maintained a large presence in Beijing and Shanghai focused on research and development, advertising sales, and mobile platform development.
Mahalo's business model is advertising. Yahoo, Google, Ask, AOL and MSN are all advertising-based. So I don't see anything wrong with advertising-based search.
I credit Google for having the foresight to identify threats to its main business of selling advertising against search results. The potential loss of market share in the mobile space led them to the Android acquisition.
I think of Google as a set of overlapping things. It's a consumer platform, consumer phenomenon of which search is its fundamental activity, but there are many other things you can do than search... I think of Google as an advertising company who services the broader advertising industry in the ways that you know.
The thing which attracted me to Google and to the Internet in general is that it's a great equalizer. I've always been struck by the fact that Google search worked the same, as long as you had access to a computer with connectivity, if you're a rural kid anywhere or a professor at Stanford or Harvard.
The most interesting thing about Google is its founders hated advertising.
People used to say that advertising wasn't in Google's DNA, and that's obviously not true anymore. They used to say that display advertising isn't in Google's DNA, and that's not true any more.
"No one is doing what we're doing." This is a bummer of a lie because there are only two logical conclusions. First, no one else is doing this because there is no market for it. Second, the entrepreneur is so clueless that he can't even use Google to figure out he has competition. Suffice it to say that the lack of a market and cluelessness is not conducive to securing an investment. As a rule of thumb, if you have a good idea, five companies are going the same thing. If you have a great idea, fifteen companies are doing the same thing.
Google - and some of the other sites, YouTube and, you know - Google has an amazing search engine. The map product is incredible. So there's a sort of exchange when you put up with a bunch of ads. Facebook basically gives you access to your friends who, in theory, you had access to already. So sometimes I don't really understand the deal, but I guess it makes it slightly easier. So that's their contribution.
I believe our platform at WTT is different than tournament tennis. What we are selling is access. You have the ability to give access to kids and people who come to watch because it is about participation, not observation.
The simplest definition of advertising, and one that will probably meet the test of critical examination, is that advertising is selling in print.
You look to Google, you see this incredible world of information, you see the advertising, but you also get Google Analytics. And Google Analytics coupled with Salesforce's sales and service and marketing means that both of our customers are going to have customer insights that they've never had before. That is really exciting.
I think I am doing my works to link myself, my family, with society — with the cosmos. To link me with my family to the cosmos, that is easy, because all literature has some mystic tendency. So when we write about our family, we can link ourselves to the cosmos.
What we'd like to think of YouTube as is a part of Google with very overlapping goals and values. We're a fundamental part of the advertising business for Google.
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