A Quote by Jason Blum

One of my favorite things about making horror movies is, the first time you screen them in front of an audience, it's very fun to hear people audibly react to the work you put into a movie. You don't wonder at the end of the movie whether it worked or not.
I think the mistake people make with horror movies and what makes them successful is a lot of horror movies get made by people who don't really like them, so they don't respect them. And when you like horror and have admiration for it, that community knows that what's important for a horror movie is important for every other kind of movie.
You're watching the movie for the first time when you're working with the actors in front of the camera. You don't think about how the audience will react. You discover the film.
Any time I hear certain songs I put in a movie, I have to not listen to them anymore because I associate them with that movie. They take on that association rather than the association I had when I first heard them. So it's kinda bittersweet to put a song in a movie, honestly.
All these horror movies are slasher film now. I like them, they're fun, but they wink at the audience and you're really not terrified through the movie.
The most fun part of making a horror movie is watching it with an audience.
When I was a kid, you went and saw movies. You knew very little about the actor's personal life except what would be, like, in Photoplay or something. We didn't hear "The Making of..." every single movie, and actors didn't have to put this tremendous piece of work that they'd done into a sound bite.
Only comedies can get you that engaged in a movie, dramas people just sort of sit there and eat their popcorn and nothing really happens, they might cry a little bit, but that's it. Horror movies are talking at the screen, guys are elbowing each other, laughing at each other because they got scared. That's the beauty of a horror movie.
There are films that I don't like, and then someone will come up to me and say it's their favorite movie. The movies belong to the people. You make them and you put them out. For me, I love the process of making films. For me, my favorite film is always my next one.
Certainly, black horror movie fans have, you know, been particularly vocal. I mean, there's the whole Eddie Murphy routine about, you know, black people in a horror movie wouldn't last very long. Right? They just walk in - you hear get out. Too bad we can't stay, baby.
I'm not a big fan of violent movies, it's not something I like to watch. And it's not my aim or goal to make a violent movie. My characters are very important, so when I'm trying to depict a certain character in my movie, if my character is violent, it will be expressed that way in the film. You cannot really deny what a character is about. To repeat, my movie end up becoming violent, but I don't start with the intent of making violent movies.
I'm the biggest proponent of test screenings now. There's two ways to face test screenings. For dramas, I don't know if I would rely on them as much, although I still think you need them, because you're making a movie for an audience at the end of the day. But with comedy... You could go through a script or anything I ever worked on, where you go, "This is hilarious," and you put it in front of people and you get nothing. And then the other side of it, is something you're like, "I think this is really stupid," and it gets a giant laugh.
Pretty early on in making the first movie I realized that this is what I wanted to do. I felt like by that time I just found my niche, like this is what I was supposed to be doing. So I completely submerged myself into the world of watching movies, making my own movies, buying video cameras and lights. When I wasn't making a movie, I was making my own movies. When I wasn't making movies, I was watching movies. I was going back and studying film and looking back at guys that were perceived as great guys that I can identify with. It just became my life.
Christian audience, I think, have grown very tired of movies that try to pander to them. For instance if someone goes, "Ok, we're designing what we're going to do with this movie. It's a Christian movie and they'll eat it up." And you know what? Consumers are smarter than that. They go, "The movie isn't that great and he thought that I would just be a sucker and plop my $10 down for it?" Because you're looking down at the audience. You can't pander to an audience.
If you watched a movie about a guy who wanted a Volvo and worked for years to get it, you wouldn’t cry at the end when he drove off the lot, testing the windshield wipers. You wouldn’t tell your friends you saw a beautiful movie or go home and put a record on to think about the story you’d seen. The truth is, you wouldn’t remember that movie a week later, except you’d feel robbed and want your money back. Nobody cries at the end of a movie about a guy who wants a Volvo.
I don't believe in making movies to cater to a foreign audience. You never know what the reaction is going to be anyhow. At the time I made Maborosi, the Japanese movies getting any foreign attention were all period dramas and seemed to be about some representative element of Japanese life, and my movie was contemporary movie about one specific woman trying to understand her husband's suicide.
The movies have been so rank the last couple of years that when I see people lining up to buy tickets I sometimes think that the movies aren't drawing an audience - they're inheriting an audience. People just want to go to a movie. They're stung repeatedly, yet their desire for a good movie - for any movie - is so strong that all over the country they keep lining up.
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