A Quote by Jay Conrad Levinson

Guerrilla marketing aims its message at individuals or, if it must be a group, the smaller the group, the better.

Jay Conrad Levinson

Quote Topics

Aims Better Group Guerrilla Individuals Marketing Message Must Smaller

Quote Author

Jay Conrad Levinson
American - Writer
1933 - October 10, 2013

The Chinese began with the assumption that the group is the fundamental unit of reality. Individuals? Sure, we can factor them out from their groups, but let us not think that they as individuals have any viability apart from their group.

Huston Smith

In proportion as the mass of citizens who possess political rights increases, and the number of elected ruler's increases, the actual power is concentrated and becomes the monopoly of a smaller and smaller group of individuals.

Paul Lafargue

A leader must identify himself with the group, must back up the group, even at the risk of displeasing superiors. He must believe that the group wants from him a sense of approval. If this feeling prevails, production, discipline, morale will be high, and in return, you can demand the cooperation to promote the goals of the community.

Vince Lombardi

Facilitative attitudes (and skills) can help a therapist gain entry into the group Freedom from a desire to control the outcome, and respect for the capacity of the group, and skills in releasing individual expression Openness to all attitudes no matter how extreme or unrealistic they may seem Acceptance of the problems experienced by the group where they are clearly defined as issues Allowance of the freedom of choices in direction, either for the group or individuals particularly in the near future

Carl Rogers

Any group or "collective," large or small, is only a number of individuals. A group can have no rights other than the rights of its individual members. In a free society, the "rights" of any group are derived from the rights of its members through their voluntary individual choice and contractual agreement, and are merely the application of these individual rights to a specific undertaking... A group, as such, has no rights.

Ayn Rand

All initiation of force is a violation of someone else's rights, whether initiated by an individual or the state, for the benefit of an individual or group of individuals, even if it's supposed to be for the benefit of another individual or group of individuals.

Ron Paul

Unfortunately, sometimes our leaders, for their own political purposes, want us to think in terms of categories and groupings. Our group vs. this group vs. another group. This must end.

Tulsi Gabbard

If the individuals who make up a group have personal egos, and their identities lie in these egos, then their egoic identities will shift to the group. It might look as if they are losing their personal egos, but the ego simply shifts to the group.

Eckhart Tolle

A community is made up of intimate relationships among diversified types of individuals--a kinship group, a local group, a neighborhood, a village, a large family.

Carroll Quigley

Society is the body; individuals are its members, its limbs. Just as the various limbs help and co-operate with one another and thus are happy, so each must unite with others in being helpful to all in thought, speech and action... One may see to the good of one's own group, i.e., the group that is immediate to him, and then proceed to others.

Ramana Maharshi

I'm trying to get at this. That is, a man may know that he belongs to, say, a group - this group or that group - but he feels himself lost within that group, trapped within his own deficiencies and without personal purpose.

Malcolm X

Any group or "collective", large or small, is only a number of individuals. A group can have no rights other than the rights of its individual members.

Ayn Rand

I believed in looking at people as individuals, not in groups. I hated groups; still do. And I saw particularly the university, the university artists really acted as a group. The others didn't so much, but the university people took advantage of that and behaved like a group, rather than as individuals. They had a lot of power that way.

Tom Robbins

Any education given by a group tends to socialize its members, but the quality and the value of the socialization depends upon the habits and aims of the group. Hence, once more, the need of a measure for the worth of any given mode of social life.

John Dewey

Psychologists usually offer three explanations for the failure of group brainstorming. The first is social loafing: in a group, some individuals tend to sit back and let others do the work. The second is production blocking: only one person can talk or produce an idea at once, while the other group members are forced to sit passively. And the third is evaluation apprehension, meaning the fear of looking stupid in front of one's peers.