A Quote by Jeffrey Pfeffer

You can't be normal and expect abnormal returns. — © Jeffrey Pfeffer
You can't be normal and expect abnormal returns.
This decade is strewn with examples of bright people who thought they built a better mousetrap that could consistently extract abnormal returns from the financial markets. Some succeed for a time. But while there may occasionally be mis-configurations among market prices that allow abnormal returns, they do not persist.
No matter how skillful the trading scheme, over the long haul, abnormal returns are sustained only through abnormal exposure to risk.
An abnormal reaction to an abnormal situation is normal behavior.
I don't know how to have a normal relationship because I try to act normal and love from a normal place and live a normal life, but there is sort of an abnormal magnifying glass, like telescope lens, on everything that happens.
Every single word you have spoken is sharp, sarcastic and twisted. When I thought you were abnormal you suddenly turned out to be normal. When I thought you were normal you turned out to be abnormal.
Normal fear protects us; abnormal fear paralyses us. Normal fear motivates us to improve our individual and collective welfare; abnormal fear constantly poisons and distorts our inner lives. Our problem is not to be rid of fear but, rather to harness and master it.
I am very abnormal... But it wasn't very long ago that I wasn't so abnormal. I was very normal and headed for a lifetime of paying medical bills as proof of my normalcy.
I have been putting words like 'abnormal' and 'deviant' in quotes because those categorizations are under fire now, the boundary between normal and abnormal as questionable now as are all the other boundaries that once defined social reality.
I am very abnormal... But it wasnt very long ago that I wasnt so abnormal. I was very normal and headed for a lifetime of paying medical bills as proof of my normalcy.
Abnormal, adj. Not conforming to standard. In matters of thought and conduct, to be independent is to be abnormal, to be abnormal is to be detested.
I like to take these unusual characters and then make them as normal as possible, because we all know that the tragedy and the abnormal always hides itself behind the normal.
ACT psychology is a psychology of the normal. A lot of the psychologies that are out there are built on the psychology of the abnormal. We have all these syndromal boxes that we can put people in and so forth. The actual evidence on syndromes is not very good. There's no specific biological marker for any of the things that you see talked about in the media. Even things like schizophrenia - there's no specific and sensitive biological markers for these things. There may be some abnormal processes involved, but vastly more of human suffering comes from normal processes that run away from us.
The real hopeless victims of mental illness are to be found among those who appear to be most normal. Many of them are normal because they are so well adjusted to our mode of existence, because their human voice has been silenced so early in their lives that they do not even struggle or suffer or develop symptoms as the neurotic does. They are normal not in what may be called the absolute sense of the word; they are normal only in relation to a profoundly abnormal society.
Is anyone human actually normal? I'm beginning to think being normal is actually abnormal.
Libertarians argue that no normal adult has the right to impose choices on other normal adults, except in abnormal circumstances, such as when one person finds another unconscious and administers medical assistance or calls an ambulance.
Yes, I remember the barbed wire and the guard towers and the machine guns, but they became part of my normal landscape. What would be abnormal in normal times became my normality in camp.
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