A Quote by Jens Martin Skibsted

I've seen many of those brand collaborations where, basically, the only point is sticking on a Gucci sticker. That degrades good brands. — © Jens Martin Skibsted
I've seen many of those brand collaborations where, basically, the only point is sticking on a Gucci sticker. That degrades good brands.
Between the time I first started working in advertising in 1998 and now, the word brand has replaced identity. We are no longer individuals so much as we are brands. We're individual brands. Individuals are basically left to define their individuality by staying off the internet, which in and of itself can be a brand, the opting-out brand.
Ksubi' - the Australian jean brand, they're one of my favourite brands of just clothes and stuff, and the Swedish brand 'Acne', but other than that, not at this point in time designing. I wouldn't mind collab'n with those guys though.
The challenge at this point is helping a brand understand they're not just commissioning a viral video but tapping into an existing fan base and an audience that's very loyal... It's two brands working together: the Rhett and Link brand and their brand.
It's certainly something we haven't seen before in terms of a fully commercial global brand - really a family of brands - not just Trump but also Ivanka, who has a sub-brand. We've never seen this before. We've had presidents in financial conflicts of interest before, but this phenomenon where a sitting president image avatar is out there selling golf courses and condominiums, even as he is in office and having the value of his personal brand inflated dramatically by fact of his being president, is new territory.
All authority is quite degrading. It degrades those who exercise it, and it degrades those over whom it is exercised.
I realize the NBA has a brand that is very global. But there aren't many brands that travel as well as the Chicago Bulls. Perhaps only the Los Angeles Lakers.
Then you see something like the Gucci advertising and you're like, "Yes!" It gives you confidence because you feel like you're not alone - you don't have to copy it but you can find inspiration. It's not only Gucci; I feel like everything is moving quickly and there's a lot of excitement and turmoil around these designers leaving their brands, but it feels like it's buzzing. There's stuff happening and I feel like it's always exciting when there's movement.
Whatever you and your team decide your new brand will stand for, deliver on that promise. That's the only way you'll ever control your brand. And beware: brands always mean something. If you don't define what the brand means, your competitors will.
Gucci has great potential worldwide. Since it's inception in 1921, the brand has had a big visibility and many followers.
I am not only an athlete and sports entertainer, but also have a huge passion for fitness, beauty and fashion, so I am open to many different types of brands. When it comes to brands approaching me, I just need them to be very specific, to the point of what they want and need from me.
Brands are in your face 24/7; I'm sure you've consumed a couple brands today. So it's fun working with them. People recognize brands, and people are starting to recognize my brand.
Seen from a lower point of view, the Constitution, with all its faults, is very good; the law and the courts are very respectable;even this State and this American government are, in many respects, very admirable, and rare things, to be thankful for, such as a great many have described them; but seen from a point of view a little higher, they are what I have described them; seen from a higher still, and the highest, who shall say what they are, or that they are worth looking at or thinking of at all?
There are too many brands. You can start your own brand from your bedroom. It's a good thing and a bad thing.
There are two brands of discontent: the brand that merely fosters greed and snarling and back-biting, and the brand that inspires greater and greater effort to reach the desired goal. Which is your brand?
A major celebrity is a major brand, and major brands pick very critically what other brands they're going to associate with. So an A-list celebrity usually picks an A-list brand.
I've seen so many people on Instagram lose all of their followers because they were doing constant collaborations. They were only getting paid $100 dollars per post. That doesn't make any sense.
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