A Quote by Jerry Della Femina
Sad to say, negative advertising really works.
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With this new stupid Supreme Court ruling, secret money can come in on an unlimited level from corporations. Nobody knows where it comes from. That distorts the political situation in our country tremendously. Most of that money is spent on negative advertising that is tearing down the character and reputation of your opponent, and it works, although most American people say, "We don't like negative advertising," it works.
When it comes to scaring the bourgeoisie into showing up at the polls, nothing works better than negative advertising.
The saddest kind of sad is the sad that tries not to be sad. You know, when sad tries to bite its lip and not cry, and smile and say, "No I'm happy for you"? Thats when it's really sad.
Sometimes we get sad about things and we don't like to tell other people that we are sad about them. We like to keep it a secret. Or sometimes, we are sad but we really don't know why we are sad, so we say we aren't sad but we really are.
I won't say I'm not fascinated by the way advertising works. I like the sleekness. But a picture in advertising doesn't last too long. They have to work for 30 seconds. And I'd like to reach at least two minutes. This is my goal: to break that two-minute record.
It was a frying-pan-to-the-face moment for me where I had to get humble and really cherish it. I was really sad when [Numbers] was over. I'll just say that. Really sad.
The congresspersons who are co-sponsoring the bill are being beat up in their districts with negative advertising. We need to go to them and say we understand; we're here to help and on your side.
Yes, I am sad, sad as a circus-lioness, sad as an eagle without wings, sad as a violin with only one string and that one broken, sad as a woman who is growing old. Sad, sad, sad.
Advertising works most effectively when it's in line with what people are already trying to do. And people are trying to communicate in a certain way on Facebook - they share information with their friends, they learn about what their friends are doing - so there's really a whole new opportunity for a new type of advertising model within that.
If I'm around a bunch of people that's sad, I gotta try to make them laugh or come up with something positive out of the emotion that's making you feel negative. I'm not a negative person. I don't hang around negative people.
Christianity takes this beating that I really don't understand and yet you can't say anything negative about the Muslims because that's horrible, you can't say anything negative about other faiths.
Despite all the public hand-wringing about negative advertising, political veterans will tell you that it persists because, more often than not, it works. But tearing down the other guy has another attraction: It can be a substitute for building much of a case for what the mudslinger will do once in office.
Happiness takes work. It doesn't always fall off trees or come easily. You really have to be someone that doesn't fall prey to being sad. I don't want sad, I can't be sad, I don't want to be about sad; I avoid sad. It inherently envelops you, so do everything that you can to escape it all the time.
I'd say 3/4 of advertising works on pure Pavlov. Think how association, pure association, works. Take Coca-Cola company (we're the biggest share-holder). They want to be associated with every wonderful image: heroics in the Olympics, wonderful music, you name it. They don't want to be associated with presidents' funerals and so-forth.
I try to do things positive on my throat, but a couple things are negative like smoking and drinking heavily. I really don't know. There's no particular thing that I do that's beneficial - it just kinda works. I guess I'd say warming up every day before a performance is the biggest thing.
Most people like the sad songs. Some of the oldest songs known to man are sad. Listening to a voice singing something sad is a really great way to help you to feel sad when you need to.
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