A Quote by Jesse Itzler
If I had done 'Go, New York, Go' for the Spurs, it might not have worked. It really taught me a lot about demographics and tastes and styles. I never went to business school, so that whole experience was my crash course in marketing, contracts, negotiations, and product launches.
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After my parents got divorced, I had to go right into public school in the fourth grade. The Steiner school had never really taught me how to read, so it was a rude awakening. I was playing catch-up the whole time.
I moved to New York when I was 17 and I had no idea what I was doing. I really thought I was going to take that city by storm and it taught me a lot; it was like the school of life. For me, it was like a series of really hilarious experiences in New York with getting jobs and getting fired.
I was also very lucky to be able to work with talented people while I was learning. I didn't actually go to fashion school. I worked with Riccardo Tisci at Givenchy which was a really pivotal experience for me. He taught me a lot about being faithful to your own voice and to really believe in your own voice and that's made a big difference.
People in New York just go about their business. Maybe living there for a long time, it would get lonely, but there's something really nice about being able to go about your business and not feel like anybody is really paying attention to you or what you're doing.
I never wrote. I also never really thought about being an actor. But when it was time to go to high school, we couldn't afford private school, so I tried out for all the special schools in New York.
My advice for aspiring writers is go to New York. And if you can’t go to New York, go to the place that represents New York to you, where the standards for writing are high, there are other people who share your dreams, and where you can talk, talk, talk about your interests. Writing books begins in talking about it, like most human projects, and in being close to those who have already done what you propose to do.
My dad has always just had a lot of faith in me as an artist and as a person, and he doesn't really dispense with a lot of advice when it comes to the music. He's taught me a lot over the years, but when I was taking on this project he's really hands-off about that. He just appreciates what I've done and is very supportive, and of course really proud.
In 2006, I made the decision to go after my dream. I was living in Atlanta and had a promising career in marketing, but I took a leap of faith and decided to move to New York, enroll in graduate school, and pursue acting.
When I was a senior in high school, I worked at a theater where they hired New York actors. And they told me about 'Backstage,' and so I got my school in Pennsylvania to subscribe. And there was an audition for a tour of 'The Sound of Music,' and I got the job. Deferred my admission to college just to go on tour.
When I go to galleries in New York, I feel like I'm in school. I know that there's good contemporary conceptual art, but I have a really hard time caring about it. I'd rather look at images of people and things I can relate to. Then again, I didn't go to art school.
A lot of the reason I left New York, in addition to being so broke, was that I just felt I was becoming provincial in that way that only New Yorkers are. My points of reference were really insular. They were insular in that fantastic New York way, but they didn't go much beyond that. I didn't have any sense of class and geography, because the economy of New York is so specific. So I definitely had access and exposure to a huge variety of people that I wouldn't have had if I'd stayed in New York - much more so in Nebraska even than in L.A.
I took part in a theatre festival in Massachusetts two summers after I graduated from college. Then I was in Los Angeles thinking: "I'm going to go to New York." I'd decided that I would not have a chance of a film career, so I was about to make the move. I bought a plane ticket and found a place to live in New York, packed my bags and of course the universe "told me" that I was not meant to go. Suddenly, a week before I was supposed to leave, I had three job offers and one of them was my first movie.
In my mind, New York was the place where they had the underground rap shows and I could get in on some ciphers and just rap. This whole fantasy world I had created in my head about New York just from listening to the music my whole life, like, I'ma go up there and do that. But when I came up here, there was none of that, that scene was dead.
The thing about living in a place like Nebraska is there aren't that many people, so your circle of acquaintances is going be much more diverse. Everyone would go to the same bar, like the local politicians and construction workers. The class intersections were fascinating to me. And of course there's a whole other conversation about what a huge source of growth it was for me in terms of understanding people and the world in a way that I hadn't in New York. I used to say that L.A. is essentially New York with yards.
My background was computer science and business school, so eventually I worked my way up where I was running product groups - development, testing, marketing, user education.
Making money isn't the main point of business. Money is a by-product.... A new product has been found, something of use to the world. A new industry moves into an undeveloped area. Factories go up, machines go in and you're in business. It's coincidental that people who've never seen a dime now have a dollar and barefooted kids wear shoes and have their faces washed. What's wrong with an urge that gives people libraries, hospitals, baseball diamonds and movies on a Saturday night?
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