A Quote by Jimmy Piersall
If Kona were to get a new logo, it would have to be a original character, not some well know one.
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Well, you know, the original banjos were all handmade instruments. Gourd - it would be made with gourds and whatever, you know, materials would have been around. And, you know, first hundred years of its existence, the banjo's known as a plantation instrument, as a black instrument, you know?
Target for example, is just a dot with a circle around it, that's all it is, so if you want a logo like Target, you don't need to hire a designer, you barely need to know how to operate a computer program, the logo may as well be anything.
Sometimes I would make left turns all the way around a block, and when I returned to the original intersection, I would feel disappointed to find all the drivers were new. It wasn't like a square dance, where you miraculously end up with your original partner, laughing and feeling giddily relieved to find him after dancing with everyone else in the world. Instead, they swung around and kept on going, some people were at work by now, or halfway to the airport. In fact, driving might be the thing most opposite of dancing.
I must confess that the original 'Pretty Woman' was terrific and a hit, but I always felt that creatively I didn't do justice to Richard Gere's character. So in the musical, we have some great new moments for Richard's character.
If NASA were advancing a space frontier there would be challenges you've never seen before. You have to be creative and you have to patent some new idea. You get to Mars...well, how do we get the water from the soil? I gotta invent a new device that will do that. And the carbon dioxide in the atmosphere, how can we use that? Can we breathe the oxygen from the carbon dioxide?
I had no idea what I was signing up for. I auditioned for some random character. I knew the sides were fake, but what they were trying to capture was an emotional toughness and a woundedness. I knew I liked the character. I didn't know who the character was, but I liked the spirit of the character.
I think the biggest lesson to be learned is that it is almost impossible to just throw a logo on a video. A lot of people think that if you make a really popular video, I can get Pepsi to put a little logo on there and they will pay me a lot of money. We wanted to create something that wasn't just a "slap a logo on the video."
I came up with my natural logo and ya know, just dealing with Nike I was like can y'all put my logo on the shoes and, you know. At that time I think other guys had logos or specific names on the shoe. So they was like yeah - let's rock and roll.
Due to the Internet, we don't perform new songs until a release. Don't get me wrong, I love new technology, but in the case of a new song we would like the original recording and production to be heard first.
I think that you could design a terrible logo for a good company with great people and they could build it into a great program. Alternatively you could design what seems to be a brilliant logo for people who are not smart or energetic or are incapable of associating with anything positive and it would become a terrible logo.
At the end of the day, we all know what the Jordan logo means, and you can't take anything away from that. But it's pretty cool to have my own logo on a Jordan shoe.
I would never wear anything with a logo. That I really find difficult. It's a frustration that I'll find a nice shirt or something and it's got 50 prints of the logo on it - why do they do this?
I get recognized by some people in my community, but not a lot. In fact, they would say, 'What do you do?' And I would say, 'Well, I did 'The Bernie Mac Show.'' And they would say, 'Oh, really? Well, do you know so-and-so?' And I'd say, 'Yeah, I hired them. I was the boss!' They don't believe it.
The good thing about those original credit card commercials was that they were very "filmic", they were like little movies, so it wasn't a big step to think well maybe we could make a big movie using this character, which we eventually did.
Look, I know you meant well creating the world and all, but how could you let it get away from you like this? How come you couldn't stick with your original idea of paradise? People's lives were a mess.
A logo doesn't need to say what a company does. Restaurant logos don't need to show food, dentist logos don't need to show teeth, furniture store logos don't need to show furniture. Just because it's relevant, doesn't mean you can't do better. The Mercedes logo isn't a car. The Virgin Atlantic logo isn't an airplane. The Apple logo isn't a computer. Etc.
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