A Quote by John Battelle
Search is now more than a web destination and a few words plugged into a box. Search is a mode, a method of interaction with the physical and virtual worlds. What is Siri but search? What are apps like Yelp or Foursquare, but structured search machines? Search has become embedded into everything and has reached well beyond its web-based roots.
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Competitors argue that Google rigs its search algorithms to demote listings for competing search engines. Many of the allegations of demotion come generally from sites of pretty questionable quality, such as Nextag and Foundem. Some of Google's primary competitors in 'specialized search' clearly place well in search results - Amazon and Yelp.
Search is the means through which we navigate the Web. If your business is not visible in search it is difficult for it to be found by your customers. Search, above all else, is marketing, and it is undergoing a massive change.
There's a very long tail of all sorts of creative products - beyond our core web search, image search and advertising businesses - that are powered by deep learning.
Control of the browser that people use to access the Web turned out to be far less meaningful than the search engine we use as the starting point for finding Web information. I switch between Safari, Explorer, Firefox, and Chrome browsers all day. I never stray from Google search.
Google (and pretty much every other major search engine) uses hyperlinks to help determine reputation. Links are usually editorial votes given by choice, and link-based analysis has greatly improved the quality of web search.
Half of Google's revenue comes from selling text-based ads that are placed near search results and are related to the topic of the search. Another half of its revenues come from licensing its search technology to companies like Yahoo.
Man has wanted to look beyond, wanted to expand himself; and all that we call progress, evolution, has been always measured by that one search, the search for human destiny, the search for God.
Coming to the master is coming in search of your innocence, in search of your lost childhood, in search of your originality... in search of your individuality, in search of freedom.
The search for happiness is unlike any other search, for we search last in the likeliest places.
Truth in drama is forever elusive. You never quite find it, but the search for it is compulsive. The search is clearly what drives the endeavour. The search is your task.
Both search and social have these distribution angles to them. Before social, if you wanted any sort of traffic on the web, it had to come from search.
Our stories are all stories of searching. We search for a good self to be and for good work to do. We search to become human in a world that tempts us always to be less than human or looks to us to be more. We search to love and to be loved. And in a world where it is often hard to believe in much of anything, we search to believe in something holy and beautiful and life-transcending that will give meaning and purpose to the lives we live.
Search companies, which I won't mention by name, tried to do so many things at the same time, they forgot all about search. They either missed the next revolution of search or they created an opening for a Google to enter.
When you close a tab or when you finish an article on the web, it's gone unless you go back into your history or search for it or explicitly try to find it. Apps on your phone have this special property: they hang around. In some ways, they're more like a book on a bookshelf than they are like web pages.
Search your heart, search your soul, and when you find me there you'll search no more.
Vertical search engines that match your business, service or products with a target market offer you a higher conversion rate than traditional search engines. Because they have already qualified their interest by coming to a search engine with a specific focus, searchers will be more receptive to targeted advertising.
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