A Quote by John Battelle
Just like the VCR opened the film and TV industries to unimaginable new revenue streams, search, RSS and the Internet will do the same for marketers and media companies.
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We understand the need to balance our short- and longer-term needs because our revenue is the engine that funds all our innovation. But over time, our emerging high-usage products will likely generate significant new revenue streams for Google as well as for our partners, just as search does today.
Over time, our emerging high-usage products will likely generate significant new revenue streams for Google as well as for our partners, just as search does today.
I just feel like TV takes more risks than film. Film has gotten very safe: it's very compartmentalized about what type of things will be successful. And whereas in TV, since all these new platforms opened, they're saying to writers, go out there, write the most different show that you can write. Write something that's really original and different.
Half of Google's revenue comes from selling text-based ads that are placed near search results and are related to the topic of the search. Another half of its revenues come from licensing its search technology to companies like Yahoo.
You could kind of be free and expressive but you already knew when you joined the internet, you knew that you should not be a troll. You began to experience the internet through platforms that were themselves controlled by specific companies, technical instruments of those companies, like search and retrieval and ordering and classification.
If companies are able to have multiple revenue streams and have their hands in multiple pools of money, then why shouldn't the people who actually work for those brands be able to do the exact same thing?
I think that you will see different types of content emerging, just the same as new media generates new content in the physical world. TV created new content, but it didn't mean that radio disappeared.
The Internet is all about accessing entertainment. Realistically, 50 to 80 percent of all traffic is people downloading stuff for free. If you can turn that huge market share into something that you can monetize, even if it is just with ads, you will end up making more money than with all other revenue streams combined.
I know one thing - very few writers in Southern California get to write what they want to write. We are more or less worker ants, working for either film companies or tv companies or Internet companies. We do a lot of assigned work. Feelings hardly ever enter into it. If they do, they tend to be on a sort of soap opera level.
The Republicans can send the nation into turmoil, but we will not come to any agreement that does not include new revenue - and not just token new revenue. It is their choice.
I think with the whole new Internet media, I'm not necessarily Internet savvy, but I just feel that the way that art in general will be presented to the public is going to be different.
Great opportunity for technology/media companies to meet the movers and shakers in the broadcast and media industries.
The key question facing those of us working in the media (old and new) is whether we embrace and adapt to the radical changes brought about by the Internet or pretend that we can somehow hop into a journalistic Way Back Machine and return to a past that no longer exists and can't be resurrected. There is no question that, as the industry moves forward and we figure out the new rules of the road, there will be - and needs to be - a great deal of experimentation with new revenue models.
Wherever you turn you cannot live without internet, phones .. So I think the film industry will change, but I still believe that the TV will survive in the same way the cinema survives.
Technology has changed our industry, and I think that's opened up different revenue streams and ways to make money and distribute television. It's made the global conversation easier, quicker.
The industries closest to Google - media, advertising, and entertainment - are affected first. But the avalanche that is Google and the internet will overtake all industries and institutions - carmakers, bankers, universities, government - as we undergo a fundamental restructuring of the economy and society. Every industry and institution would be wise to understand the need for handing over control, for transparency, for collaboration and speed.
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