A Quote by John Elkington

The biggest weakness of the green-consumer movement, always, is that we tend to pick the easy-to-do things because that's where we can most readily engage people. It doesn't cost them very much to switch products or whatever it happens to be.
The potential of a zero-risk is in every market, because eventually I think people will switch to these products as they become available. There are two unmet needs in smokers: something that is much better for my health and something that bothers others much less or doesn't bother them. These are things cigarettes can't resolve. These new products are developed to address these needs.
Abnegation produces deeply serious people. People who automatically see things like need,” he says. “I’ve noticed that when people switch to Dauntless, it creates some of the same types. Erudite who switch to Dauntless tend to turn cruel and brutal. Candor who switch to Dauntless tend to become boisterous, fight-picking adrenaline junkies. And Abnegation who switch to Dauntless become . . . I don’t know, soldiers, I guess. Revolutionaries.
We have a simple rule for switching. Anytime there is movement over the top of a screen, there has to be an automatic switch. If a blind pick is set on one of our defensive players, there has to be a switch. To play good pressure defense, you have to use the switch.
I don't 'handle' people. It's so much easier to manipulate actors than to really have an earnest discussion with them. It's very easy to say whatever's going to appease them and then turn around and do whatever you want to do. It's difficult to be forthright with people, because the job does not lend itself to that.
Things are expensive, very expensive in Israel for many reasons. One of the reasons is our ports. It's a monopoly. They run very poorly. And we have ships that are stuck in the ocean for three or four days or a week, and all that cost is transferred to the products and the consumer.
I think we are living in a time where the consumer has lots of choices, whether it's coffee, newspapers or whatever it is. And there is parity in the market place, and as a result of that, the consumer is beginning to make decisions, not just on what things cost and the convenience of it.
I think we are living in a time where the consumer has lots of choices, whether it's coffee, newspapers or whatever it is. And there is parity in the market place and as a result of that the consumer is beginning to make decisions, not just on what things cost and the convenience of it.
People tend to set themselves up in patterns; something happens, it hurts them, then something similar happens, and - it's happened again! It seems much bigger then, and they get worried and go through life looking for that thing, and because they're so concerned and looking for it, when anything that happens resembles that thing, they're sure it's happening again. So sometimes people think things are repeating even when they're not.
The advantage of the consumer businesses is they tend to be much broader-based, much larger number of customers, that tend to over time be a lot more predictable. The advantage of the enterprise companies is they are not as subject to consumer trend, fad, behavior.
Some people can very easily switch off and be guilt free, not that what I'm doing is about guilt, but they can completely disconnect and not care because it doesn't affect them. I've always really cared about what happens and felt a certain responsibility.
Some have an idea that the reason we in this country discard things so readily is because we have so much. The facts are exactly opposite-the reason we have so much is simply because we discard things so readily. We replace the old in return for something that will serve us better.
My little self-analysis is that consumer technology is the closest thing we have to magic. You push a button and something happens at your command. The things that get me fired up the most have always been the things that seem the most magical.
I think it’s because there's quite a few of us now but because we’re less frequent than American actors - because Hollywood is the place to be for actors - and there's just a big rush when an Australian comes over just because there's less of them. I guess that's just how it is. Like if you pick a pink jellybean out of a jar of green ones it’d be amazing, but if you pick a green one, no one will care.
Image and music always works together for me. I think they're equally important and I've always done things in a way that people remember them by, but I don't set out to just shock people...because that's very easy, a lot of people could do that, I just like to do things the way that makes me happy really. And sometimes that's too much for certain people, but, you know, I try to push the envelope to make the boundaries wider as far as what you can and can't do in music.
Hollywood is the place to be for actors - and there's just a big rush when an Australian comes over just because there's less of them. I guess that's just how it is. Like if you pick a pink jellybean out of a jar of green ones it'd be amazing, but if you pick a green one, no one will care.
There are poets who believe that you shouldn't engage at all in any cause. And there's something to be said for that. Because you don't want to - I think most political poetry is very bad. And it's very bad because you know too much to start with. You have a sense that you're right, and you're trying to tell other people what's right. And I think that's always kind of fundamentalism, and I don't like it.
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