A Quote by John Lee Hancock
Christian audience, I think, have grown very tired of movies that try to pander to them. For instance if someone goes, "Ok, we're designing what we're going to do with this movie. It's a Christian movie and they'll eat it up." And you know what? Consumers are smarter than that. They go, "The movie isn't that great and he thought that I would just be a sucker and plop my $10 down for it?" Because you're looking down at the audience. You can't pander to an audience.
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Christian audiences, I think, have grown very tired of movies that try to pander to them.
The movies have been so rank the last couple of years that when I see people lining up to buy tickets I sometimes think that the movies aren't drawing an audience - they're inheriting an audience. People just want to go to a movie. They're stung repeatedly, yet their desire for a good movie - for any movie - is so strong that all over the country they keep lining up.
I'm not against making new fans, but I'm not going to go out of my way to pander to someone and try to make them like me; that's not who we are. It's not as if we're fighting to find an audience - we have our audience, and anybody else is definitely welcome.
It's basically how I choose movie roles. Would I like to see this movie? Is this movie important? Why would I do this? And Headhunters is a movie that I would like to see in the cinema. And when it's sold to 50 countries or whatever, for me it's a great deal. I make movies for an audience so if that audience grows, I feel really honoured and thankful for it.
I've always thought of the audience. I just want to entertain the audience. That's what it's about: what's good for the movie, what's best for the movie, what's best for the audience.
It's a mistake to just go make a movie where the whole thing is talking down to the kids like, "Ok, we gotta bring the IQ of this movie down because it's a kids movie" You don't have to do that, kids can laugh and parents can laugh at different parts and that's fun, and you see that with all of the great kids movies.
I was also a fan of the first one Saw movie. I knew there was a danger in doing the sequel, especially like this. They have such a core audience for the Saw movies. The fans of the movie actually demanded a sequel. They were on the internet going crazy. I don't even go on the internet. I don't even know how all this stuff happens. But they wanted it and one the one hand that's good, because you know there's an audience.
When you're making a movie, you can't think anybody will ever see it. You've just got to make a movie for the values it has. The greatest films were made because someone really wanted to make them. And, hopefully, the audience will show up, too.
I don't want to show deleted scenes. I don't like an audience looking at what the movie might have been - if it's in the movie, it's in the movie.
I don't think the audience goes and thinks of the movie as a piece of art - there are some independent people who may go and have a higher appreciation for filmmaking. It is a great art form, but I don't think you look at a painting and a movie with the same eye.
We're all so jaded. We've seen so many movies. We know what's going to happen in every single movie. I mean, there are some movies where I'm like why do I even need to keep watching? And so, if you can make a movie in which you're completely surprising the audience left and right, and left and right, then you've won. If a jaded film critic or reporter or an audience is like, "I didn't see that one coming," that to me is like a victory.
I always wanted to do a movie, because I love the movies. They give you a chance to have an intimacy with your audience that is different from stand up. With movies, you can bring the audience in with a close up, and emote in a different way.
Whoever writes a bad review, I put their name on a list, and they're going to get taken care of one day down the road. Otherwise, I don't let it bother me. The truth is, these are review-proof movies. The audiences are going to see it. My audience, our audience, isn't reading Esquire magazine to see if my movie is good or not. They just want to laugh, to be entertained, and lose themselves.
I think about the audience in the sense that I serve as my own audience. I have to please myself the way, if I saw the movie in a theater, I would be pleased. Do I think about catering to an audience? No.
When we first sat down and talked about how much of the show we were going to do based on the movie, there are certainly things you can see right away, but we wanted to make sure that the audience who maybe never saw the movie or has maybe never seen any of the Marvel characters before - and I know there's three of them left on the planet - could have someone that could be their eyes and take them in.
I've attended many concerts where I felt let down and I was wishing it would be something else. Not that it's their duty to please me, but at the same time, I think a lot about what it's like through the eyes of the consumer, the fan. I want not to pander to the audience, but to be aware of them.
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