A Quote by John P. Kotter

Neurologists say that our brains are programmed much more for stories than for abstract ideas. Tales with a little drama are remembered far longer than any slide crammed with analytics.
The universe has a much greater imagination than we do, which is why the real story of the universe is far more interesting than any of the fairy tales we have invented to describe it.
Compared with men, it is probable that brutes neither attend to abstract characters, nor have associations by similarity. Their thoughts probably pass from one concrete object to its habitual concrete successor far more uniformly than is the case with us. In other words, their associations of ideas are almost exclusively by contiguity. So far, however, as any brute might think by abstract characters instead of by association of con cretes, he would have to be admitted to be a reasoner in the true human sense. How far this may take place is quite uncertain.
As if to demonstrate, by a striking example, the impossibility of erecting any cerebral barrier between man and the apes, Nature has provided us, in the latter animals, with an almost complete series of gradations from brains little higher than that of a Rodent, to brains little lower than that of Man.
For the far higher task of teaching fortitude and patience I was never fool enough to suppose myself qualified, nor have I anything to offer my readers except my conviction that when pain is to be borne, a little courage helps more than much knowledge, a little human sympathy more than much courage, and the least tincture of the love of God more than all.
Mother didn't understand that children aren't frightened by stories; that their lives are full of far more frightening things than those contained in fairy tales.
It is a little bit humiliating when I have to say that Chou En-lai to me appears as the most superior brain I have so far met in the field of foreign politics... so much more dangerous than you imagine because he is so much better a man than you have ever admitted.
I wanted to avoid what some modern tellers have done, quite legitimately, to make fairy tales more like novels and short stories, to characterize the heroes and the heroines much more than they are characterized in Grimm. I like the psychological flatness of them, the fact that they're more like masks than individuals.
There is no doubt about it: we are judged by our language as much as (perhaps more than) we are judged by our appearance, our choice of associates, our behavior. Language communicates so much more than ideas; it reveals our intelligence, our knowledge of a topic, our creativity, our ability to think, our self-confidence, et cetera.
Brains affect brains through far more means than words and listening.
Our predecessors understood that the ties that bind America are far stronger than disagreements over any particular policy and far more durable and profound than any party affiliation.
There's much more in any given moment than we usually perceive, and that we ourselves are much more than we usually perceive. When you know that, part of you can stand outside the drama of your life.
The longer I live the more I realize the impact of attitude on life. Attitude, to me, is more important than facts. It is more important than the past, than education, than money, than circumstances, than failures, than successes, than what other people think or say or do. It is more important than appearance, giftedness or skill. It will make or break a company . . . a church . . . a home.
What's been important in my understanding of myself and others is the fact that each one of us is so much more than any one thing. A sick child is much more than his or her sickness. A person with a disability is much, much more than a handicap. A pediatrician is more than a medical doctor. You're MUCH more than your job description or your age or your income or your output.
I understood that the stories we believe have power over us. They work into our bodies and minds and change us from inside out. What if one day these stories become something stronger, more real, than fairy tales?
Comedy has to be so much cleaner than drama. You can't layer it in the way you can a dramatic performance. Which is why it's more difficult than drama - you don't have so many tricks.
Analytics only goes so far. Basketball, more than baseball, for example, is really a team sport.
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