A Quote by John Quelch

There are distinct categories of consumers, each of which needs to be addressed in a different way. — © John Quelch
There are distinct categories of consumers, each of which needs to be addressed in a different way.
One cannot use with impunity the different categories of beings-animals, plants, the natural elements-simply as one wishes, according to economic needs. One must take into account the nature of each being and its mutual connection in an ordered system, which is the cosmos.
In the compound republic of America, the power surrendered by the people is first divided between two distinct governments, and then the portion allotted to each subdivided among distinct and separate governments. Hence a double security arises to the rights of the people. The different governments will control each other, at the same time that each will be controlled by itself.
Without Socialism the working class is a heterogeneous mixture of different categories, some of which have independent, varying interests, sometimes opposed to each other.
Every player is motivated by different things and needs to be addressed accordingly.
It no longer makes sense to see singlehood and marriage as two distinct and stable social categories that should be accorded different legal rights and social esteem.
I want my roles to be different which is why Ram in 'Ramayan,' Maan in 'Geet' and now Yash in 'Punar Vivaah' are distinct from each other.
I actually think history doesn't repeat itself. There are recurrent themes, but they're repeated with variations. Each time there's an immigration crisis, a threat from outside which is met with inhospitable wall building, it's different. And I think it's helpful to notice the big patterns in history, but it's also important to pay attention to the details, which makes each situation distinct from another.
Different hot sauces fulfill different needs, and I wouldn't want anyone to live in a world in which each fridge held only one bottle.
Show your kids that needs and wants are two different things. The best way to teach our kids to be smart consumers - and savvy savers - is to model good behavior for them.
I feel music-making is more like a psychological game; each film has its own colour that needs to be identified and addressed.
If you do not know each player individually, one on one, it is impossible to form a team from 22 distinct personalities, different languages, different home countries, but with one common aim.
Businesses want to think in terms of categories. Consumers want us to think in terms of their needs.
Please, please, stop referring to yourselves as 'consumers.' OK? Consumers are different than citizens. Consumers do not have obligations, responsibilities and duties to their fellow human beings.
The millions of laws which exist for the regulation of humanity appear upon investigation to be divided into three principal categories: protection of property, protection of persons, protection of government. And by analyzing each of these three categories, we arrive at the same logical and necessary conclusion: the uselessness and hurtfulness of law.
The tone of every book is slightly different; there's a music that each has that is distinct from all the others.
The starting point is to create a qualitative understanding of market drivers. You need to get into the head of the consumer and be able to tell her story. It is both art and science. The purpose of the market map is to define dissatisfactions, hopes, dreams and fears. Winning solutions respond to the distinct and specific needs of a group of consumers.
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