A Quote by John Rocha

Design has always been at the heart of our business. — © John Rocha
Design has always been at the heart of our business.
I love design in general, the creativity. Whether it is golf courses, my apparel line, ads we do or our business with AriZona, design is fun.
Good people have always been at the heart of the Virgin business, and that's largely because we have tried to keep our business small, and our management teams tight-knit. I feel that small, compact companies, are better run. That is partly because people feel more connected in small companies.
When we think of design, we usually imagine things that are chosen because they are designed. Vases or comic books or architecture... It turns out, though, that most of what we make or design is actually aimed at a public that is there for something else. The design is important, but the design is not the point. Call it "public design"... Public design is for individuals who have to fill out our tax form, interact with our website or check into our hotel room despite the way it's designed, not because of it.
Design is a field of concern, response, and enquiry as often as decision and consequence... it is convenient to group design into three simple categories, though the distinctions are in no way absolute, nor are they always so described: product design (things), environment design (places) and communication design (messages).
Business is at the heart of America and always has been.
What I learned from my years in Silicon Valley is that design can have a primary role in how a business is shaped, how a company can be design-driven. In my experience of large industry in Europe, that knowledge has been lost.
The original Heart logo was made back in the real early '70s by Mike Fisher, who I used to be in a relationship with. He was first our manager and then our soundman. When I met him, he was in design school for architecture, so he was always drawing.
Good design is innovative 2. Good design makes a product useful 3. Good design is aesthetic 4. Good design makes a product understandable 5. Good design is unobtrusive 6. Good design is honest 7. Good design is long-lasting 8. Good design is thorough, down to the last detail 9. Good design is environmentally friendly 10. Good design is as little design as possible
Design cannot be heard or read, it must be seen. Design is the structural link between the customers and the product. Content must be brought to the surface. And when a design is completed, it should seem natural and obvious. It should look like it is always been this way. And it should last.
I always make the business case for sustainability. It's so compelling. Our costs are down, not up. Our products are the best they have ever been. Our people are motivated by a shared higher purpose - esprit de corps to die for. And the goodwill in the marketplace - it's just been astonishing.
The most important thing is that you make sure you follow the music, which is a musician's way of saying follow your heart. The two things are intertwined. You know, when you even mention the phrase "music business," the older you get, the sourer it sounds. It's a terrible business, you know. Music and business have nothing to do with each other; there's no correlation, so it's always a rub. I would encourage people, don't be swayed by the music business. If you're truly, in your heart, a musician, stay one, and let the business find you.
My family owned a gelateria business, so as a kid, I would always design ice cream cones. If you want to transform a shoe from design into a properly wearable product, however, you need technical knowledge. So I worked for four years inside a local shoe company.
I'm an introvert at heart... And show business - even though I've loved it so much - has always been hard for me.
A lot of people go into the bar and nightclub business thinking: 'Hey, we can make money for a year or two, close and then open again,' but for me, it's always been a business and it's always been about longevity.
Radio has always been a niche business. Cable television has always been a niche business. Magazines have always been a niche business.
Design is all about relationships. Unfortunately, many designers don’t fully appreciate this. Some of the best design work I’ve ever done was drinking coffee or beers with engineers, marketing people, and business development hustlers. And I wholeheartedly mean design work.
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