A Quote by John Taylor

We're getting to the point where it's important for each platform to have unique, differentiated titles -- so that if consumers want to buy that game, they have to buy that system
Consumers learn the value of being sure that what you want to buy is what you buy.
Neoclassical economics insists that advertising cannot force consumers to buy anything they don't already want to buy.
Buy, buy, buy, buy! They want to grab you and trap you and turn you into little Elizabeth Hurleys.
The consumers are merciless. They never buy in order to benefit a less efficient producer and to protect him against the consequences of his failure to manage better. They want to be served as well as possible. And the working of the capitalist system forces the entrepreneur to obey the orders issued by the consumers.
We've been trained to spend money since we were born with all these commercials with toys and G.I. Joes and Transformers. But there's so many things in the supermarket, there's so many things on television that automatically, when you turn it on, are saying, 'Buy! Buy! Buy! Buy! Buy! Buy! Buy!'
In a sense, the artwork is the most important thing in getting somebody to buy a book. The person probably won't buy a book if he doesn't like the artwork. Once you buy it for the artwork, you hope that the story will also be good.
People buy a game because they like the game and they want to play the game. And there are certain characters in games that people like, obviously. I don't know if a certain character's voice or lack of a certain character's voice can cause somebody to buy or not buy a game.
From Nike, we buy victory. From Under Armour, we buy protection. From Lululemon, we buy zen. From Patagonia, we buy conservation. From BMW, we buy performance.
You don't need personal fabrication in the home to buy what you can buy because you can buy it. You need it for what makes you unique, just like personalization.
Money is not the most important thing, but when you need it, there are few substitutes. So while I like the things money can buy, I love what money won't buy. It bought me a house but it won't buy me a home. It would buy me a companion but it won't buy me a friend.
I have this game with my friends: When we go out, if 'Treat yo' self' is tagged within the last six minutes on Twitter, they buy lunch. If not, I buy. They always buy.
What really decides consumers to buy or not to buy is the content of your advertising, not its form.
They don't want art that might actually change the community. They just want consumers. They don't want people to manufacture things. They'll do the manufacturing, and they just need people to buy it, need youth to buy it.
Consumers fall in love with a brand and it's important for a brand to develop and stretch itself to provide for their consumers. I don't suspect that a customer will walk into a store to buy a pair of jeans and end up buying a sofa, but it's about providing loyal consumers with a choice to create a lifestyle.
Consumers do not buy products. They buy product benefits.
We know that if you have $20 million, it's better to buy a van Gough print than it is buy an executive jet, from the point of view of the environment. But when you start getting down, it's like the recycling question: What are things we can really afford to do, and how much pleasure do we get out of them? We haven't even started to have that discussion, and it's getting awfully late.
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