A Quote by Jonah Peretti
People go to the front page of BuzzFeed partly because they've seen a bunch of things in their stream, and they're like, 'Oh, I like this site. Why don't I go to the source?' I think that happens. But also people are going to look for something to share.
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A lot of people have a fear of Shakespeare. Even actors do. People are like, "Oh, I won't go and see Shakespeare because the language is so hard," but it is. When you read it on the page, you go, "What?! What does that mean?!" If you go to a Shakespeare play and you've never been, you sit there and go, "I'm an idiot! I don't get it!"
I know I have a caption that I'm going to use when somebody tells me something I've never heard before. It's very rarely a thought, a philosophy, when somebody says, 'Oh, I don't like cheese' or 'Oh, I think the government should be overthrown,' because so many people share these thoughts. But what people don't share is stories.
If I have a rare Saturday night when I can go out to see a movie, I look at the paper and I go, 'Hmm, what's the best medicine for my mind?' I'm going, 'What's the most escapist, fun entertainment I can go to?' So I think that's number one, first and foremost, because that's why I think people go to movies. It's a bonus that there's something real.
I just invite people to share a secret with me. It's not like I'm a psychiatrist who's going to react to it or a priest who's going to give you something to do. When you let it go, there's kind of this void and I think people like that.
One of my favorite things about the Kung Fu Panda 3 is the look of it. We never go for realism. I think a lot of time when people go for 3D that's the mistake. Because we're never going for full realism - for computer generated live action films like Avatar the goal is realism, to make the audience feel like they are seeing something that is real. Lord of the Rings had character design and environments to make it look real, whereas we aren't going for that, we are going for something that is theatrically, viscerally, and emotionally real.
I want each season to feel new and special. I don't want it to feel, "Oh, more of this." That's something that's easy to do in the first three seasons, and harder to do as you go. I'd rather err on the side of blowing up everything and being like, "Why did you do that? There was more story to tell there," and moving the family to Mexico like on Weeds, instead of people going, "Oh, we've seen this already. We're tired of this."
People never regret when they come out of a movie and they've been crying. I think people need it. That's why people have the theater and live music, which is dwindling as well. I think people like to go see things and have an emotional, transcendent, universal human experience, but so often we're like, "Let's go watch Green Lantern," which we all know is just not going to do anything for our souls.
I'll decide to do a movie and then go oh, like "Twilight" fans are probably going to react to this or whatever. But that's always an afterthought. Like I don't plan things out based on other people's opinions of how like I think they're going to receive them. I do it like for the experience.
You start noticing that people are noticing how you look, and it is a profoundly alienating experience when it first happens, where you go on TV and you say something about some topic of the day, and on the Internet people are like, 'What was up with that shirt?' 'What was up with your hair?' And you think, 'Oh, that's kind of a bummer.'
One of the things I've found really interesting about the show is that a lot of people really relate to our animal characters, more than we thought they would. Part of that is, because they are animals, people project themselves onto them. If BoJack just looks like Will Arnett, people go, "Oh, I know who that guy is. That's a Will Arnett type." But because he's a horse, people can go, "Oh, I'm kind of like him in some ways."
When people say things like, 'Oh, I can't find black or brown whatever position it is,' I wanted to be clear that we exist in droves. When I tell people, 'Hey, share your work, share your LinkedIn,' it's with the ultimate goal that somebody on that thread gets hired, or something positive happens.
For a lot of people, it's a massive deal to be on the front row at Fashion Week and look perfect. I don't go to be seen; I go to look at the collections and support my friends, like Henry, Giles and Jonathan Saunders. As much as I love clothes and shopping, it doesn't drive me.
Email is a mind-killer. Like, I really think getting a smartphone is the worst move I ever did in being a musician because while we've just been talking my phone's vibrated like 15 times and I only get push notifications for like two apps, so either like a bunch of houses are going up for sale right now or someone's like, "Why aren't you emailing me back?" It's just hard to stay in the moment. I can understand why people go to retreats to write and stuff like that but I don't have the time.
You know, if you're going to be honest with yourself, you have to admit that you go into show business wanting people to talk about you and wanting everyone to know who you are. But that also means there are going to be a whole bunch of people who don't like you. No matter who you are. I'm sure there's somebody out there who doesn't like Betty White because she's short and has white hair.
When you take over a company like GE, you think you're going to visit 100 businesses. You're going to go see the factories you haven't seen before. You're going to see a site in Texas and one in Canada and stuff like that. That has fallen by the wayside.
I really do believe that representation matters in'media. When you see people that look like you, especially as a kid, you can think, 'Oh, that's something I can do because there are people that look like me that have done it in the past.'
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