A Quote by Jonathan Ive

Apple stood for something and had a reason for being that wasn't just about making money.

Jonathan Ive

Quote Topics

About Apple Being Had Just Making Making Money Money Reason Something Stood

Quote Author

Jonathan Ive
English - Designer
Born: February 27, 1967

The more I learnt about this cheeky - almost rebellious - company, the more it appealed to me, as it unapologetically pointed to an alternative in a complacent and creatively bankrupt industry. Apple stood for something and had reason for being that wasn't just about making money.

Jonathan Ive

I'm a product of state schools. I had a working-class family. We had no books. I was the first to go to college. But I didn't really think about it, or about making money. I was just going to be an artist, and I've been fortunate. I've never had to work for anybody nor have I had to write for money. Maybe that's another reason that I've been able to be productive. I haven't had to use my writing to make a living.

T.C. Boyle

One of the biggest lessons I've learned is that there has got to be a reason for what you're doing. You actually have to care about what you're doing. The business has to be about something. Whatever the point of it is does not have to be inconsistent with making money, but usually if that's the sole reason, it is not very successful.

Stewart Butterfield

Apple was very close to bankruptcy and to irrelevance [but] you learn a lot about life through death, and I learnt a lot about vital corporations by experiencing a non-vital corporation. You would have thought that, when what stands between you and bankruptcy is some money, your focus would be on making some money, but that was not [Steve Jobs’] preoccupation. His observation was that the products weren’t good enough and his resolve was, we need to make better products. That stood in stark contrast to the previous attempts to turn the company around.

Jonathan Ive

So when one thought goes into your mind, it’s not just one thought, it has to bounce off both hemispheres of the brain. When you’re thinking about something happy, you’re thinking about something sad. When you think about an apple, you also think about the opposite of an apple.

Jaden Smith

I get a lot of criticism for telling founders to focus first on making something great, instead of worrying about how to make money. And yet that is exactly what Google did. And Apple, for that matter. You'd think examples like that would be enough to convince people.

Paul Graham

If something appeals, something appeals. I don't think I'm particularly calculated about it. I know I have an alarm bell that goes off in my head where something feels like it has no creative integrity to it at all, and it's just about making money.

Taron Egerton

What's so great is that we're making money for AIDS in Africa. There's a lot of love and spontaneity, we're doing something creative. That's what I love about Red. It's not just a charity, "Give us money, give us money." It's being innovative. Like here's a show that you won't see anywhere else and you can come and whatever you pay for your ticket it's going somewhere. You can go and buy a pair of Armani shades, like Bono, but the money goes to Africa. It's quite cool.

Gavin Friday

I'm a prize fighter. Titles don't pay bills. I fight for money. I'm making money. They're making money. Everybody's making money. That's what this is all about.

Brock Lesnar

Pretty much, Apple and Dell are the only ones in this industry making money. They make it by being Wal-Mart. We make it by innovation.

Steve Jobs

I ask myself all the time, 'Why keep doing this?' If I wasn't exploring or finding something to write about that was personal or meant something, there'd be no reason. If I was ever making a record just to make a record, or ever just like, 'Just put something out there that someone will buy,' I would quit.

Dierks Bentley

I don't think I have ever learnt a difficult lesson. Probably sports betting, which I have lost money on. I did lose money on Apple. You'd have thought you could only make money on Apple but I was one of the people who managed to lose.

Giles Coren

I feel like fashion is about being innovative and being able to turn something into something else, making it cool, and making it your own.

Kali Uchis

I was kind of burned out, a little jaded, and just sort of disillusioned by all the 'Mighty Duck' movies and everything just being about making money and not really caring about scripts anymore.

Elden Henson

I prefer being able to choose who I want to help or what I want to improve in the world by making a lot of money myself rather than just going out there and talking about things. If you have money to do things, it's much better than just talking about them.